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Roberto Corradini

Sales Management

Roberto Corradini
54 years old
Driving License
Married (41058) Italy
Professional Status
Freelancer
Available
Resume created on DoYouBuzz
  • Lisheng Stone is one of the largest manufacturers of engineered marble in China. The annual output of artificial stone can reach 10 million square meters. My tasks are as follows:
  • Client Relationship Management: Handled client inquiries and requests across European markets, ensuring timely and effective communication to maintain high levels of customer satisfaction.
  • Lead Generation and Business Development: Identified and pursued new business opportunities, expanding Lisheng Stone’s client base in Western markets through strategic outreach and networking.
  • Market Research and Product Development: Conducted market research to understand trends and demands, and collaborated with the product development team to create and tailor new products for target markets.
  • Marketing and Promotion: Designed and executed marketing strategies and campaigns for the US and EU markets, increasing brand visibility and market presence.
  • Website Development: Contributed to the development and optimization of the company website to enhance user experience and drive engagement with potential clients.
  • Event Participation: Represented Lisheng Stone at industry fairs and trade shows ( Xiamen Stone Fair, Coverings Atlanta, MarmoMac Verona ) showcasing products and building relationships with potential clients and partners.
Company Description
Lisheng Stone is one of the largest manufacturers of engineered marble in China. The company covers an area of 205,000 square meters. The annual output of artificial stone can reach 10 million square meters
Company website
  • MOSAIX is a trading company specialised in promotion to ceramic dealers and end users of mosaic in ceramic , natural stone and glass. The manufacturing is outsourced according the newest trends in design and the stock is in Germany. We have in our range more as 1800 different items available, which can be delivered within 2 days in all Europe.
  • SALES MANAGER of the company developing sales mainly in Italy, Germany, Holland, Slovenia and Russia to more than 500 dealers and professional clients
  • Recruiting, hiring, training with constantly trips sales agents on the territories
  • Definition of catalogs, price lists and sale policy
  • Follow up of e-commerce implementation, including shopping cart with end consumer prices and dealers areas, giving Mosaix the ability to sell products online day and night, reach new clients, target italian market, establish a brand, and build closer relationships with customers by improving their purchasing experience. The sales growth of this channel is around 200% year during the last 3 years
  • Support of general accounting functions for monthly close process
  • In charge of purchase from Italy, Turkey, China and Vietnam of natural stone products and mosaics. I went several time to visit suppliers to assure best quality and to assist in development of new products.
  • Logistics management: follow up of transportation from the suppliers including custom procedures, follow up of warehousing including implementation of inventory in ERP System, implementation of DAP (delivered at place) logistic to clients
  • Fairs organization and participation ( Cersaie-Bologna, Marmomacc-Verona , Bau-Munich, MosBuild-Moscow )
Company Description
Mosaix is a trading company located in the middle of the ceramic tile district in Italy, near Modena. Mosaix distributes beautiful natural stone and glass mosaics and decorations, which can be combined with floor and wall tiles to make each room unique. The range consists of
  • Mosaics in natural stones, glass, metal and ceramic
  • Borders and medalions
  • Tumbled or brushed marble tiles
  • Bath fornitures and washbasins in Natural Stone
    All goods can be delivered by express courier
    The clients are mainly B2B (retailers, DYI chains) but the company is growing as well B2C through internet (contract, constructors and end consumers).
Company website
  • BaoLai Marble is a quarry owner and producer of white marble blocks and slabs with 300 employees. The company was acquired in 2019 from the Vingroup Vietnamese conglomerate
  • I was in charge of international sales and follow up , in Europe (mainly Italy) and United States. Clients usually buy raw materials ( blocks and slabs ) for further processing
  • From August 2019 to January 2020 I was living in Vietnam to familiarise with the company procedures and system
  • Main tasks: formulation of strategies to develop the international market for the company with focus in EU and USA. Research market potential, competitors. Capture the needs of customers and the strength of Bao Lai's marble products
  • Developing the implementation of business plans
  • Proposing to build and organize the sales system in the international market. Manage, develop an effective sale force. Proposing business solutions and ideas to boost sales, expand markets, find new customers
  • Managing, update customer database. Enhancing and upholding good relationship with the international clients to step up the international business of the company. Directly implement sales activities, ensure the payment of customers, collect the customer debts on time.
  • Developing of plans to participate in fairs and events to promote natural and artificial stones of the company (Xiamen Stone Exhibition and Marmomac Verona)
  • Development of the company's website
Company Description
Bao Lai Group was established in 2010 , belongs now to VinGroup ( top 200 companies in the world), and has been focusing on exploiting and processing Vietnam's natural marble from own 8 quarries near Hanoi
Company website
  • GOLIA is the innovative line of universal patented lifters designed to meet in safe and economic way all the requirements regarding goods lifting, transport and handling in the automotive and building industry.
  • In charge of sales development in German-speaking countries of Golia lifting trolleys for glass plates.
  • The sales are mainly made through the website and fair participation.
  • Fairs participation: Glasstec-Düsseldorf, Frontale-Nürnberg
Company Description
FEMAK has been actively collaborating with its Customers for almost thirty years to conceive, design and realize “ideas to work better”…

The tools and products realized in these years have been applied in the most varied sectors, winning much appreciation by the users and being always characterized by their uncommon attention to the specific real problems of the workers.

In fact all ideas, which have been developed and realized, result from an accurate analysis of problems, “needs” and actual “requests” of Companies and Craftsmen, from a comprehensive research and careful comparison with the offer available on the market, as well as from a detailed feasibility study, especially sensitive to the ratio between costs and benefits.
  • Cliper Cerâmica SA is a manufacturer of tiles in porcelain and flooring coatings
  • Market analyze, sale promotion of the products of the company, search of new clients in Germany ( mainly Hessen, Reinland Pfalz, Saarland, Nord Rhein Westfalen), acquisition of retailers.
  • Buying personas of Cliper products are often the same as Mosaix products and we get in this way a marketing sinergy
  • From an area without any client, Cliper products are now distributed in 20 stores
Company Description
The Cliper Cerâmica SA is a manufacturer of pavements in porcelain sandstone and flooring coatings, which began operating on 19 June 2007 when a group constituted by dealers from construction materials (EMACOR) decided to acquire a production plant in Figueira da Foz. Then arose the EMACOR II – Industrias SA.
Since its acquisition, the company began its foundation in order to assume and ensure a prestigious image in the market, providing high quality products, innovation and design, while ensuring a very high quality of services.
In February 2008 a new brand emerges: CLIPER Cerâmica, being this assumed as the new corporate name of the company in May 2009

In June 9 of 2010 it achieved the Certification of Quality Management System according to NP EN ISO 9001: 2008.

The constant improvement is a main concern for Cliper Cerâmica. As such, over the years there has been a strong investment not only in infrastructures as well as in the production process. So, beside the acquisition of the latest modern technology, there has been development of new products in monoporosa and the foundation of a transformation sector for complementary products, all to improve customer service.
Company website
  • Export manager for Trio Ceramiche. Developed sales of ceramic tiles, natural stone tiles , slabs and mosaics in EU and US markets
  • Managing the international sales of the company to distributors and retailers (more than 400 clients) , coordinating 8 sale agents between UK, Scandinavia, Germany, Belgium and Holland
  • Resident manager from 1995 to 2000: living in Frankfurt (Germany).
  • Quality control natural stone: checking marble and granite slabs which customers from Germany and Denmark were loading from our suppliers in Italy (Verona and Carrara)
  • Definition of catalogs, price lists and sale policies
  • Fairs organization and participation ( Cersaie-Bologna, Marmomacc-Verona, Stone+tec-Nürnberg, Bau-Munich, Cevisama-Valencia )
Detailed Description
  • TRIO CERAMICHE was a trading company of ceramic tiles founded in 1993, which started in 1995 a own production in the natural stone sector, employing more than 50 people.I was in charge of developing sales in export markets. Our strongest market became Germany were I decided to live to improve german language and to have a closer follow up of the clients. The export sale team grew up to 7 agents and 5 employed in Italy, which I was coordinating. The turnover in export grew of ca. 20% each year coming to more than 4 millions Eur in 2005, together a growing turnover in Italy, but mainly in processing for third parties.
Company Description
Trio Ceramiche was founded in 1993 in Castelnuovo ( near Modena ). Starting from an initial activity in ceramic tiles trading, the company developed with a own production of natural stone tiles and mosaics.