Burak Açarçiçek
Senior Digital Marketing & Media Executive
36 years old
Driving License
Üsküdar / Istanbul Turkey
Professional Status
Employed
Available
About Me
Marketing professional with 10+ years of experience in digital & performance marketing, e-commerce, and media planning. Proven expertise in managing multi-million budgets, optimizing ROI, and leading cross-functional teams. Skilled in Google Ads, Meta Ads, DV360, Criteo, and performance marketing strategies. Strong background in SEO, SEM, and influencer collaborations with both local and global brands.
Senior Media Executive
DeFacto
August 2021
to September 2025
- Managed media budgets over 100M ₺, improving ROI by 50%.
- Increased sales by 20% through optimized influencer and digital ad campaigns.
- Supervised and developed a team of 5 media specialists.
Assistant Online Business Manager
Huawei Consumer Business Group
January 2020
to August 2021
- Oversaw content and campaign management for Huawei Turkey’s e-commerce platform.
- Boosted website traffic by 40% through SEO and performance optimizations.
- Enhanced brand awareness through influencer collaborations and digital campaigns.
Senior Digital Media Manager
Buzz Interaction
November 2017
to December 2019
- Planned and executed digital media campaigns for clients.
- Provided services for brands such as Honda Türkiye, Namet, and Ayakkabı Dünyası
Jr. Digital Media Manager
GoodWorks PR Agency
May 2017
to November 2017
- Developed influencer marketing projects.
- Managed social media account and digital advertising campaigns for brands such as Sodexo, Porcöz, Remington Türkiye, and İbrahim Etem Menarini Group
Marketing Intern
Alternatif Bank A.Ş
August 2012
to January 2013
- Supported the marketing team with research and reporting tasks.
Skills
Digital Marketing
-
Google Adwords
Advanced
-
Web Analytics,Production Marketing, Direction Marketing,Product Manager,Team Leadership
Good
-
Google Analytics
Good
Social Media
-
Facebook, Twitter,Instagram, Pinterest ,Tumblr etc.
Expert
-
Wordpress,YouTube,Flickr,Blogger,Tumblr
Expert
-
Social media marketing,Social Networking
Expert
Media Planning
-
Television
Expert
-
Programmatic
Advanced
-
Digital Display
Expert
-
Network TV
Good
Photography
-
Brand and Product Photography
Advanced
Design
-
Adobe Photoshop
Good
