Passionate about tech, cars, and mobility, I joined the marketing team of Opel France as commercial actions manager, after five years as market manager for DS Automobiles and a graduate program within the PSA Retail network.
Today, I am ready to take on new challenges : contact me !
Within the marketing team of Opel France : Design and implementation of commercial actions, aimed at achieving the brand's objectives in terms of volume, margin, prices, and market share across various channels (B2C & B2B).
Evaluation of the financial impact, profitability, and pricing of proposed actions.
Coordination of the communication and marketing teams on commercial actions.
Deployment of commercial action plans to the network and field teams (Business Coaches, Regional Directors, B2B).
Measurement of ROI and monitoring of the effectiveness of commercial actions.
