Commercial telco leader with experience across consumer prepaid and postpaid, SoHo, enterprise and large enterprise, with progressively increasing P&L responsibility up to €300m+. Strong track record of simplifying customer journeys, empowering sales and accelerating commercial execution across different operating environments. I combine commercial strategy with strong technology understanding and E2E execution, and particularly enjoy complex challenges where a business needs to move quickly, simplify and build new capabilities.
Leading & forming a team of 16 people from 5 areas, constantly looking for ways to inspire them by challenges, involvement, new methodologies, developmental feedback
Responsibility for €90+m P&L, Revenue & Margin turnaround from -7%/year to 10+% growth/year in 3 years, both from base and ARPU
Integrated segment with base management reducing churn to unprecedented low level
Increased customer satisfaction lead to double digit vs best competitor
Member of Leadership talent program
6 national level B2B ATL & BTL marketing campains conducted with Brand team consistently featuring real entrepreneurs
Excellent relationship with sales, close feedback cycles, and regular frontline visits with my team to increase collaboration
Managing 5 people, P&L responsibility for €50+mn and the planning and execution of the completely new consumer IoT category
Prepaid: +2% market share and value turnaround from market disruption with simplicity, taking customer satisfaction lead
IoT/MBB: first integrated CIoT launch in Hungary, x-sell boost in MBB
Conducted 4 successful ATL campaigns with brand transforming prepaid communications closer to target group featuring rural settings and traditional professions