▪ Researched on performance appraisal and evaluation methods and the correlations with department planning, taking Alibaba as an example
▪ Collected and organized information and data on China’s pension market through multiple channels; analyzed the development and layout of peer companies; formulated marketing entry strategies for China Resources Holdings Company Limited
▪ Delivered well-constructed presentations, winning praise from the manager
▪ Completed the analysis and planning of soft drinks in the Chinese market, covering the development status, industrial chain panorama, competition pattern, future development trend and prospect analysis
▪ Analyzed the consumer market of instant coffee in China and pinpointed the needs of customers; clearly presented the analysis results through data visualization
• Conceived the promotion plan of Coca-Cola Lemon Road products, completed product positioning analysis, user portrait analysis and media and promotion channel determination
Major: Human Resource Management; Marketing Baylor University is the largest Baptist university in the world by campus area. Founded in 1845, the school is the oldest university in Texas that has not changed its name.
The University of Hong Kong, referred to as HKU, is a public research university in Hong Kong, China. As of December 2022, HKU ranks 21st internationally and third in Asia by QS, and 31st internationally and fourth in Asia by Times Higher Education. It has been ranked as the most international university in the world as well as one of the most prestigious in universities Asia.