Romain PODDEVIN

Resume created on DoYouBuzz

Education

Experiences

KPIs follow up of monthly marketing performances with all key countries.
Collaboration with the Data Analytics and Research team to collect data/studies in order to build comprehensive reports and feed the marketing strategy.
Support of the marketing Top Projects (coordination, brief, follow-up) from the objectives set up to the postmortem analysis, going through planning, budget, performance & data monitoring.
Collaboration with the content, artist marketing and brand team to update the marketing roadmap and adapt the strategy based on previous actions performances.
Creation of a consistent roadmap between all teams: from content, artist marketing to marketing B2B and B2C.
Update of the marketing budget / marketing expenses in collaboration with all key countries managers (brand / media acquisition / artist marketing / content / PR / Social Media)
Preparation of executive reports and presentations
Monitoring of the competitive landscape (new offers, music streaming services, digital subscriptions) to feed the communication team and adapt the marketing strategy.

Collaboration with the engineering/technology team and user interface designers to define detailed key product requirements and implement new features.
Monitoring and analysis of existing functionalities' impact.
Identification of innovative opportunities to improve and provide additional benefits to the customer.
Development and update of the product roadmap.
Management of priorities among user experience, technology and marketing operations
Development of specific recommendations on how to drive customer engagement, sales conversion, satisfaction, and other KPIs.

Parc de la Villette

December 2018 to June 2019

Internship

Paris

France

Design and organization of special events (inaugurations, launches) to target, to build and to deepen relationships with partners and patrons
Conception of patronage and partnership cases
Management of contractual terms and conditions
Planning and implementation of partnerships programs in coordination with all internal key departments
Databases' maintenance and budget management
Preparation and submission of post project reports

Management and development of relations with labels, managers and artists
Prospection of musical and artistic venues
Artistic programming
Creation of communication strategies
Operational management (7 staff) of technical equipment procurement and logistics
Budget management

Skills

Interests

Romain