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maxime moreno

Digital Media Specialist

maxime moreno
39 years old
annecy (74000)
Professional Status
Open to opportunities
About Me
Creative thinker and autonomous, I wish to combine my technical knowledge and experience to analyse people’s needs. Being the point of contact between the business and internal/external IT specialists. I would aim to improve the position of web specialist as a service to the business.
For further details drop me a message, I will call you back.

Online Marketing Manager

Since October 2012
Geneva area
  • Managing the website restructuring
  • Developing, proposing and implementing digital marketing strategies for 50 holiday resorts
  • Ensuring the effective attraction of targeted clients by developing full range of digital marketing tactics, including websites, search engines, social media and partnerships
  • Recommending a Pay Per Click and online ad budget based on current eCommerce situation
  • Enhancing Online Reputation Management administering automatic process and providing best practices.
  • Following E-commerce performance and reporting analytics results for all directors
  • Leading a team on individual targets

Digital Media Manager

Move UP SA
December 2009 to January 2012
Geneva Area
  • The first part of this job was to be in charge of the launching of a website which mixed recruitment and social media technologies.
    The second part, was to lead the digital strategy to match customers' needs with candidates' needs.
  • As a Talent Acquisition Specialist, I was also responsible for assisting clients with strategically integrating effective HR processes
Detailed Description
  • Coordinated IT projects, maintaining updated and operational the company website and the data base, implementing new technologies to constantly improve the efficiency of our sourcing operations.
  • Community Management, managing an active audience around the recruitment activity
  • Business development all over Switzerland,
  • HR marketing 2.0, writing the web content, creating modele support for sales and consultant, planning social hunting strategy
Company Description
Xpertize, a Move UP SA Service, successfully promotes and implements an interactive combination of head hunting (direct approach of candidates) and social hunting (indirect approach of candidates resulting from an intensive use of private and professional social networks).

Online Programme Co-ordinator

August 2008 to April 2009
  • Maintaining and updating website content for online stores throughout Europe, Middle-East and Africa (17 stores). The team handles a mixture of product setup, inventory management, html content, banner design, and reporting in the context of day-to-day maintenance of the stores. We also undertake and manage larger projects on the stores to develop the web traffic. The role assisted the team in some or all of these functions. The principal objective of the team is to assist online sales managers in meeting their revenue targets.
Detailed Description
  • Managed visibility of product online for 17 countries by maintaining and updating stores with inventory management, html content, banner design and reporting
  • Was the point of contact for all teams about one line of product by coordinating information.
  • Led a project Quality Assessment before launching a product on European stores.
  • Pulled and formatted weekly analytical reports for other teams.
  • Designed and developed product details pages to develop a new process flow.
Company Description
Global Online Sales department - Software Industry

Technical Support Analyst

Hewlett Packard
December 2007 to August 2008
Detailed Description
  • Used initiative to provide a professional service by ensuring that a problem is followed from initial contact to final resolution, in accordance with guidelines and procedures.
  • Troubleshooting Customer queries and requests, utilising a Database.
  • Developed technical expertise utilising tools (knowledge base, product testing) and external sources e.g. Internet sources
  • Met target of answering and solving 80% of all customers' calls.
Company Description
Business Support department - Hardware Company

Assistant Key Account Manager

Dell South Europe
April 2007 to October 2007
Detailed Description
  • Initiated & developed business strategies (with e-marketing, phoning, emailing).
  • Designed a solution for customer information systems (with servers, workstation, software, services).
  • Managed & prepared sales proposal in the most cost-effective manner (e.g. detected sales of 80K Euros).
  • Solved delivery issues & customer complaints (with CRM tools).
Company Description
Online Sales department - Hardware company

Junior Project Manager

Sygma Communication
January 2006 to July 2006
Detailed Description
  • Managed projects between graphic designer, developer, photographer.
  • Led presentation and target project to the team (from quotation to delivery).
  • Identified new business opportunities and new needs with sales department.
  • Ensured customer satisfaction with regard to products, solutions and services delivered.
Company Description
Communication and advertising agency

Junior Web Project Manager

Hotel Royal Parc Evian
April 2005 to June 2005
Detailed Description
  • Liaised with web agency and marketing department for a website restructuring
  • Produced & developed a marketing database of contacts for the Evian Master Golf Tournament.
  • Negotiated & revised commercial invitation to tender.
  • Benchmarked luxury Hotel & Resort 5 star to establish a price strategy
Company Description
E-commerce and marketing services - Luxury resort part of Danone Group

Webmaster and Graphic Designer

April 2004 to June 2004
Bourg Saint Maurice
Detailed Description
  • Developed to be detailed a website (edition, administration, choice of images, rubrics, work on usability)
  • Realised several websites templates and applications to communication department.
  • Organised the communication of a ski resort tour (Public Relations, flyers, radio).
  • Designed different materials: posters, movies, magazines.
Company Description
Communication and media services - Department of defense