Let me sum it up: I like basketball, spicy food, photography, red wine and sailing (even if I am not really good at it). I'm curious and sometimes overactive.
I hate bureaocracy, cloudy weather, waking up with the sound of the alarm clock and resign in front of the difficulties.
My mantra is inspired by the words of Lao Tzu: "The journey of a thousand miles begins with one step".
I’m interested in (and most of the times really good at) brand communication activites, projects management, working under deadline and keeping growing.
I’ve had the opportunity to strengthen my skills working in a big company and meet awesome people along the way, that have allowed me to grow professionally and create a multicultural perspective and solid background in the marketing and brand communication world.
Organises and oversees trade fairs, events and trade initiatives in line with the Corporate and the local functions needs and in full compliance with the expected costs and timing. Guarantees the Elica uniform image.
Monitor the Marketing function budget in line with the AFC and Marketing Direction requirements.
Ensures that the Elica brand guidelines are implemented within the reference market by supervising the local advertising and press release office.
Support the local Marketing functions in drawing up a media and content plan in line with the Group policies and the market specific needs and supporting them in their PR and promotional activities acting as the intermediary between the communication agencies and the market.
Ensure that all visual materials (off/online, events, etc.) are in full compliance with the brand booksguidelines.
Detailed Description
Each fair, event, trade initiative is managed as a different project. This required management skills to coordinate the interested parties (i.e. General Services, Logistics, R&D, etc.) to guarantee the full and smooth implementation of the event/initiative plan.
Coordinating the Trade and Consumer events organisation, i.e. national and International trade fairs, cobranding and Trade & Consumer proximity events in line with the market needs, required social abilities to interface with different people from different countries and cultures.
Company Description
Elica is an Italian story that has crossed geographic boundaries for efficiency, innovation and design, renown all over the world in the hood market.
