Frank Schulleri MSc
Entrepreneurial Project & Product Manager with international executive management experience and proven expertise in business and product strategy, end-to-end project responsibility and cross-functional stakeholder management.
CEO & Head of Product
Content.Agent | Qratorio GmbH
January 2024
to August 2025
- Development and execution of company’s vision and strategy
- Overseeing + execution of operations incl. product development, client support, workforce management
- Securing of €350K+ in funding and managed international + national grants of €1M+
- Negotiation + management of (strategic) partnerships
- Advocating for the global establishment of the ISCC Code (ISO 24138) as member of the ISCC Foundation Advisory Board
Product Manager
Content.Agent | IMZ Online Services GmbH
June 2023
to December 2023
- Development of product strategy
- Product roadmap management
- Coordination + controlling of the product development teams
- Onboarding and support of beta users
- Feedback management
- Development of strategic partnerships
Junior Product Owner
Content.Agent | IMZ Online Services GmbH
May 2022
to May 2023
- Management of product requirements
- Product roadmap management
- Validating the product and its features
- Sales: representing, pitching Content.Agent at industry events
- User onboarding + support
B2B Sales + Onboarding Manager
Content.Agent | IMZ International Music + Media Centre
January 2021
to April 2022
- BETA user acquisition, briefing and onboarding for Content.Agent - contentagent.net
- Lead generation and product presentations + walkthroughs with potential customers- Product testing + feedback mgmt (coordinating bug-fixes + development tasks with dev. team via GitLab)
- CRM (tool selection + introduction, process automation, data management)
Head of Operations, Community Lead, Co-founder
littlebig.art | Open Arts GmbH
October 2017
to December 2020
Wien
Austria
- Leading ideation and concept creation
- Rebranding (lead):
- supervising new brand's conceptualization, and creation
- assigning and coordinating external creative service providers
- supervising new brand's conceptualization, and creation
- Product development:
- prototyping (wireframes)
- evaluating and validating problem-solution fit
- managing user feedback (process definition; customer support; usability testing; reporting)
- prototyping (wireframes)
- Marketing & PR (lead):
- public representation of the company at various events and in interviews. E.g. Austrian Startups: austrianstartups.com/entrepreneurs-of-austria-5-frank-schulleri/
- pitching on various events (e.g. at TheVentury ELEVATE Demo Day https://youtu.be/WTwzlZEIDT0 )
- creating an investor-ready pitch deck
- creating first company website with WordPress
- setting up and managing social media presence on Facebook, Instagram, YouTube
- organizing platform launch events
- public representation of the company at various events and in interviews. E.g. Austrian Startups: austrianstartups.com/entrepreneurs-of-austria-5-frank-schulleri/
- Content-creation (lead):
- coordinating content creation teams (photographer, film-crew)
- creating social media post templates
- conceptualizing and supervising the creation of an explainer video: https://youtu.be/xvHAWzaMjl4
- coordinating content creation teams (photographer, film-crew)
- CRM (lead):
- setting up and supervising customer database
- setting up and supervising weekly and monthly email newsletters
- setting up and supervising customer database
- Headhunting/Recruiting (lead):
- publishing open positions
- screening, interviewing and selecting applicants
- publishing open positions
Chairman and Co-founder
Freilich Open Arts | Verein Freilich
October 2016
to December 2023
- Organizing and supervising 100+ living room art events in Vienna, Munich, and Budapest
- Establishing and managing event teams in Budapest, Munich, and Vienna
- Managing partnerships with creative service providers & sponsors
- Branding:
- leading the ideation, conceptualization, and creation of the brand Freilich Open Arts
- assigning and coordinating external designer
- leading the ideation, conceptualization, and creation of the brand Freilich Open Arts
International Sales Literature Intern
BMW Group
January 2015
to June 2015
Internship
Munich
Germany
- Editorial tasks
- Managing the cooperation with agencies
- Project management
- Organizing team-workshops
Master degree program in international management incl.:
- Business Project with DanChurchAid on the topic of Social Businesses and business model development
- Skill seminars with Google, Vodafone, BCG, Deloitte, Zalando, Arla Foods et al.
- 1st place at the HILTI Block Seminar Case Competition 2016 (Prague, CZE)
- DACH Forum 2016 team award for "best CEMSational spirit" (Vienna, AUT)
- Master degree program in English
- Master Thesis with the topic: "How to Utilize Online Sharing Platforms for the Customer Segment of Artists"
Bachelor degree program in English including a mandatory semester abroad and an internship semester
- German (Mother tongue)
- Hungarian (Second mother tongue)
- English (Business fluent)
- Spanish (Basic knowledge)
- French (Beginner)
- OS (MAC OS, Windows)
- MS Office (Word, Excel, Powerpoint)
- Project Management & Team Collaboration (Gitlab, Trello, Slack)
- UX Design & Wireframing (Adobe XD)
- WordPress (Elementor, Themes, Plugins, Customizer)
- Data Analysis (SPSS, NVIVO)
- CRM & Email Marketing (Mailchimp, ActiveCampaign)
- Graphic Design (Photoshop, Illustrator)
- Video Editing (Premiere Pro, After Effects)
- Customer-focus: putting customer needs and wants first. Using qualitative and quantitative tools to find out and react accordingly
- Solution-orientation: evaluating the options for problem solution and picking the one that promises best output with minimum resource utilization
- Agile and lean: faster reaching higher levels of product/service quality through short sprints and fast iterations
- Strong belief in co-creation and sharing economies: compiling teams according to the skills and resources needed to solve a problem
- Tech-savviness: experimenting with new technologies to evaluate optimum use cases and times to implement
- Passion: with my enthusiasm, I easily motivate others.
-
Resilience: pushing through insecure situations and times
e.g.
- full-time commitment for 3 years to build up my company littlebig.art despite many setbacks and high financial insecurity.
- taking over and leading a pre-market startup project through financial crisis
- full-time commitment for 3 years to build up my company littlebig.art despite many setbacks and high financial insecurity.
- High and fast adaptability: quickly re-iterating the strategy and action plan in new situations and surroundings
- Communication: confident in finding an appropriate tone of voice in written and spoken word
- Public Speaking: startup pitching, moderation
- Relationship building/Networking: easily starting conversations and building rapport with new acquaintances
- Creativity: solving problems by challenging the boundaries
-
Teamwork: quickly immersing into my role and promoting a collaborative atmosphere with enthusiasm and empathy
During my studies, I was part of the winning team of different competitions.
- Leadership: confident in facilitating the collaboration within a team and in taking the responsibility to monitor and to improve it
- Empathy: quickly noticing when a team member doesn't feel well and actively address it
- Singing: classical music semi-professionally for 16 years at Tölzer Knabenchor and its male choir
- Deejaying: for 14 years. Favorite genres: old-school hip-hop, funk, afro, house
- Guitar & Ukulele: self-taught, provided beginner courses for children
- Interest in design and aesthetics
- Experiencing new types of arts
- Supporting aspiring talented artists
- Dancing & Teaching Cuban Salsa
- Crossfit
- Running
- Volleyball
- Snowboarding
- AI
- Blockchain
- Sound- and light equipment
- Crypto currencies
- E-mobility
- Exploring new countries and cultures