Franco-British, Élodie previously worked for more than ten years in the sales & marketing departments across Tech, creative agencies and in-house environments, before founding her own company.
Renowme was a marketing consultancy that helped leaders from the CAC 40, SBF 120, the French Tech and the VC ecosystem to find their voice and connect with stakeholders on social media.
She also published the best seller ‘Patronnes’ (Éditions Albin Michel, 2022), a book that highlights the journeys of French female CEOs.
Elodie is currently a Senior Consultant within the Marketing, Sales & Growth (implementation) practice of McKinsey & Company.
She is an ESCP Business School and University of Oxford alumna.
• Founded a marketing agency managing content for CAC 40 & SBF 120 CEOs’ social media accounts
• Designed cross-platform campaigns for 10+ clients (Suez, Orano, Sanofi, etc.), using a data-driven approach to define KPIs, track performance, and provide pre-flight, in-flight, and post-flight campaign level recommendations
• Delivered tailored social media training to senior stakeholders at large companies
• Management of a team of 6 (Growth, copywritting, community management, motion design, video and sales)
