Franco-British, Élodie previously worked for more than ten years in the sales departments of Tech scale-ups and major media corporations before founding her own company.
Renowme was a communications consultancy that helped leaders from the CAC 40, SBF 120, the French Tech and the VC ecosystem to find their voice and connect with stakeholders on social media.
She also published the best seller "Patronnes" (Éditions Albin Michel, 2022), a book that highlights the journeys of French female CEOs.
Elodie is currently a Senior Consultant within the Technology, Sales & Growth practice of McKinsey & Company.
She is an ESCP Business School and University of Oxford alumna.
Member of the Technology, Sales & Growth Practice – Implementation expert
• Interim CRO for a scaling FinTech, driving strategy, AI adoption, surpassing quotas by 20%, with a 97% renewal rate
• Designed and executed US GTM sales strategy across multiple workstreams for a leading supplement brand, driving strong agency ROI during a complex, multi-market launch
• Led strategic review of B2B sales cycles for a global SaaS staffing platform, designing AI-driven growth initiatives to boost client productivity, exceeding target sales by 40%+ in the following quarter
• Reorganized a mass retail leader’s marketing department with a focus on restructuring marketing operations and workflows in the context of international content deployment and transcreation
