Collaborative, inquisitive, and results-oriented Data Analyst with a proven ability to transform complex datasets into clear, actionable insights. Certified in Tableau and expert in SQL, Power BI and Excel, with a track record of designing automated, interactive dashboards that translate data into narratives and support strategic decision-making for diverse audiences. Skilled at working with cross-functional teams to identify service gaps and deliver data-driven solutions. Committed to equity and diversity and leveraging analytics to fuel social impact and operational excellence within the third sector.
Experience collaborating with the Search Engine Marketing (SEM) team to:
Develop and maintain bespoke Looker Studio performance reports, delivering data-driven insights to key stakeholders to influence marketing spend and strategy.
Automate a competitor analysis template that streamlined organic search benchmarking for 15+ clients per month, improving data integrity via standardised Excel formulas and reallocating 80% of the team’s bandwidth to strategic implementation.
