Vincent Scherrer - EMEA Supplies Marketing Campaign Manager & Print Marketing Budget

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Experiences

Partnering with creative agencies to develop compelling assets feeding a 360° communication plan, in line with our supplies strategy, vision and mission
Briefing and supporting EMEA countries on campaign execution and reporting
Print Marketing budget management across EMEA countries

Provide support on strategic planning projects and tactical financial analysis to optimize business decisions
Work closely with FP&A organization on MEC/QEC (Month End Close/Quarter End Close)
Provide budget consultancy across EMEA countries, based on HP business priorities and worldwide strategy
Align EMEA processes and operating model with worldwide guidance
Monitor BMT (Budget Management Tool) and train users

EMEA Demand Generation Planning and Telemarketing

HP

November 2014 to July 2015

Temporary Work

Geneva

Switzerland

Budget management across all marketing campaigns/programs & partnering with FP&A team on MECs,QECs,YECs
Defined end to end processes from lead capture to lead assignment
Tracked telemarketing performance and provided regular reports to local marketing teams
Planned headcounts needs vs lead qualification volume
Provided telemarketing team line of sight and agenda

Marketing Project Manager

Banque Populaire d'Alsace

September 2013 to September 2014

Apprenticeship

Strasbourg

France

Led marketing campaigns for new financial products introduction
Defined geomarketing solutions helping achieving local business objectives
Social media: community management and reporting