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Laia Jutglar

Product & Marketing Manager

Laia Jutglar
Status
Desempleado
Disponible
Soft skills
Proactive and creative professional with strong strategic and conceptual thinking. Well-organized and structured, with leadership capabilities and a collaborative mindset. Committed, flexible, and empathetic communicator, with excellent client relationship skills. Fast learner, solution-oriented, with high adaptability and teaching/coaching abilities;
CV creado en DoYouBuzz
  • Phone and in-person customer and supplier service.
  • Order processing, invoicing (Factusol platform), delivery notes, and payment follow-up.
  • Production planning, stock control, and shipping coordination with transport agencies.
  • Product specialist for clinical sales, for North Spain (from Cataluny to Galicia). Lead generation, client retention, and public tender management.
  • Solutions in molecular genetics: NGS, Digital PCR, RT-PCR.
  • Organisation of e-learning and online courses for healthcare professionals.
  • Planning and coordination of online and hybrid events for pharmaceutical companies and medical societies.
  • Sales support and event logistics.
  • Coordination of anatomical pathology labs across the group. Setup of centralized analysis HUBs.
  • Implementation of digital pathology for 6 largest hospitals (purchase desition and implementation planning)
  • Suppliers and purchase coordination, for pathology labs.
  • Budget responsibility for campaigns and events.
  • Plan and execution of
    • promotional campaigns
    • exhibits
    • events (workshops, customer trainings, webinars)
  • Responsability of new systems launch
Saber más
  • To lead the Artisan launch and deployment across European filiates: to plan for specific activities, events, and european KAM training, support and coaching.
  • To plan and execution of annual strategic marketing plan, and related budget.
    • promo campaings
    • exhibits and events
    • workshops
  • Planned new systems launch
  • Cordination application especialists and customer service, led pre/post-sales demonstrations and training.
Saber más
  • Execute the actions plan to support sales for IHC, Inmunology, Citology, Autoinmunity & Blood bank product lines
  • To lead and support product specialist team
  • Product line suppliers management
Saber más
  • Key account manager for Catalunya

Bachelor in Biología

Universitat de Barcelona

Septiembre 1983 a junio 1988
Bachelor’s Degree in Biology, Specialization in Cell Biology, Microscopy, and Molecular Genetics.

Certificat de Professionalitat

Servei d'Ocupació de Catalunya (Generalitat de Catalunya)

Desde junio 2025
(800 h) Activitats administratives, de recepció i de relació amb el client.
Administrative tasks, reception and customer relationship activities

Digital Marketing and eCommerce

CIFO (Generalitat de Catalunya)

Enero 2019 a abril 2019
(320 h) Inbound Marketing, Posicionamiento SEO, SEM y Google Ads, SMM (Social Media Marketing), WordPress, GA, herramientas Agile.

Digital Business and WEB Analitycs

CIFO (Generalitat de Catalunya)

Mayo 2019 a julio 2019
(210 horas) Análisis SEO, SEM (Google Ads): herramientas de Growth Hacking; Google Analytics 4

Digital Marketing basics

IDFO/UGT

Mayo 2018 a octubre 2018
Marketing Digital (50h), Google Analytics (50h) y WordPress (50h); PNL (40h), Emocional Intelligence (40h) & Teams Coaching (40h);

Specialized Web and Digital Marketing Training courses

Cibernàrium_Barcelona Activa

Junio 2023 a diciembre 2023
200h. SEO and Web Analytics, Digital Marketing Plan, Inbound Marketing, AI in Marketing, GA4, Mailchimp, WordPress (Elementor, Gutenberg), Copywriting.
Competencias

Product and Marketing Manager

  • Strategic planning
    Experto
  • Support and sales coaching
    Experto
  • Customer retention tactics
    Experto
  • Promotional campaings
    Experto
  • Market Research, SWOT Analysis
    Experto
  • Agile methodologies
    Avanzado

Customer Support

  • Empathy & Active Listening
    Experto
  • Fast answer
    Experto
  • Conflict Resolution
    Avanzado

Idiomas

  • Català
    Experto
  • Spanish
    Experto
  • English
    Avanzado