• Proven adaptation in international environment and multicultural management.
• Diverse sectors: Music Industry, event, tourism, service, F&B
• Passionated by the musical/cultural world, Booking Agency & Label, Promoter
• Experience in communication, event organization and join promotion opportunities
• A good command of four major languages: English, Spanish, Mandarin Chinese and French (mother tongue). • Knowledge of the Asian world, culture and practices in Hong Kong and Mainland China
• Knowledge of the American culture and practices
• Pro-active, customer-oriented thinking
• Easy-going, curious, dynamic and available person, with a strong team spirit and real capacity to adapt quickly
Final Project : Marketing Research for Lastminute.com Dissertation: “How a luxury hotel selects the right join promotion opportunity in order to increase its visibility?”
Work in conjunction with our roster of artists in order to create, maintain and evolve our business, using online as well as offline marketing and social media management in order to drive artists booking throughout the asian market.
Develop relationships between Cliché and regional music-related entities and businessesManage and increase the sales of our vinyl records and digital music.
Develop Cliché’s clients portfolio targeting our main customers, such as but not limited to:Hospitality industry: Bar and Restaurants, Event Industry: Brands, Private Events as well as Club and music festivals in the region.
Development of the customers database and turnover.
Improve market shares, customers satisfaction.
Implement special marketing and special marketing events: Developing relation with the local and regional medias.
Follow-up on general clerical tasks such as but not limited to: Invoicing, payments, contracts.
Coordinate PR strategy between Paris, NYC, Chicago, Shelton.
Create a regular newsflow and leverage information to be leveraged with U.S. media : •Identify news opportunities within Rexel Holdings USA to be leveraged with the U.S. media
Increase the Group’s visibility and understanding of its business in the United States.
Support the corporate communications team and communication correspondents in pilot countries: •Be the privileged interlocutor of the U.S. PR agency •Be regularly linked with the U.S. communication correspondent to implement the press strategy •Be regularly linked with Rexel Group’s press relations manager based in Paris. •Participate in the development of communication tools
The Mira Hong Kong, a luxury hotel : Stylish, iconoclastic, individualised.
Acted as the Hotel key coordinator for the “Mystic Garden”: Event at Vibes in collaboration with Elysiants, Aston Martin and Chopard on 12/09/2011
Assisted in the production and copy-writing of hotel collateral materials and press release Assisted in maintaining fruitful relationship with local and regional media Assisted in exploring joint promotion opportunities with external parties Assisted in External & Internal Photo-shooting Assisted in Event Organization & Sponsorship
Assisted Communication department in defining the strategy of communication on the social networks. Benchmarked competitors, analysed their market positioning, and produced a report.
Assisted Sales Department in exporting products to Asia, Oceania, Europe and South America Placed orders, produced invoicing, responded to customer/client complaints, and supervised inventory. Answered to phone calls and responded to emails in English, French, and Spanish.
Created and managed a new program about the foreign students’ life in France. Conducted interviews and took care of sound collage. Assisted in event planning and communication.
Three Continents Festival of cinema ( F3C, Espagnol, Britannique)
Septembre 2006
à juin 2007
Bénévolat
Nantes
France
• Worked as a volunteer and hostess at various Film Festivals: Spanish Cinema Festival, English Cinema Festival, and Three Continent Cinema Festival. Presented awards on stage. • Greeted, informed and directed guests.
