Results oriented and customer focused, I was able to demonstrate, through my various experiences in senior managerial roles, my entrepreneurial spirit, my leadership skills and negotiation talent in highly competitive international environments.
My ability to define a strategic vision widely shared and to motivate others along with a strong financial follow-up generated sustainable growth of both revenues and profit.
Parfums Givenchy (Levallois-Perret, France) - LVMH Group
April 2003
to August 2005
In charge of the European Local Markets (Export & Subsidiaries)
Managed a 60 million Euros profit center
Detailed Description
Led successfully 7 subsidiaries (Russia, Ukraine, Italy, Spain, Germany, Netherlands, Belgium) and 2 Area Managers (Southern, Central and Eastern Europe, Scandinavia)
Identified sources of business improvements, growth and expansion
Defined a new vision for Europe and set-up strategic priorities to get subsidiaries back to profitability
Reduced cost, reassessed investments levels and expenses allocation to ensure proper ROI while increasing media spent
Changed the business model in Austria and Switzerland bringing profit back in both countries
Realigned the distribution network : withdrawal from poor environment retailers such as Kruidvat Superpharm, closing of non profitable doors, etc
Rationalized the assortment to improve products turnover on shelves and increased in-store visibility of the best-sellers while avoiding major returns
Changed the organizational structure and designed new working procedures
Established a “sell-out attitude” policy forbidding over-stocking of the trade and inducing people to think “out of the box”
Built effective teams, customers oriented and driven for results and excellence by creating a strong morale and spirit, sharing wins, leading people to success and recruiting “high potential” profiles
Restructuring and revenue targets achieved at the end of 2004
