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Zineb Ait Bahajji

Senior Program Manager in engineering and web

Program management
Digital marketing
Project management
Agile
Scrum master
Zineb Ait Bahajji
39 ans
Zürich (8002) Suisse
Professional situation
En poste
En simple veille
Intro
Senior Program Manager in IT and digital marketing, with over 10 years of experience in various industries. Proven track record of leading cross-functional and cross-timezone teams to deliver complex projects on time, and within budget. Strong leadership skills with the ability to manage and motivate teams, and to negotiate with stakeholders at all levels. Skilled in project management methodologies, with a particular expertise in Agile. Adept at managing risks and mitigating issues, and able to work under pressure to deliver results. Strong analytical and problem-solving skills, and the ability to think strategically and make decisions. Excellent communication and interpersonal skills, and naturally at ease when working effectively in a diverse and multicultural environment
  • Conversational voice: Planned, coordinated, launched marketing campaigns for conversational voice search features (mobile and desktop) in multiple locales.
  • Screen Search: Planned and coordinated testing sprints, collected training data, and tracked execution for the launch of the first screen-aware search experience on Mobile Screen search.
  • Search quality: Ensured Google search results reflected qualitative results and met users’ expectations, by working with search engineers on the algorithm, and communicating our best practices to content providers around the world (Google search console features, blog posts, webinars, developers documentation).
  • Public speaking: Speaker at several webmasters and SEO conferences in Europe, Asia, and the US (SMX, SMX advanced, SearchOn, Web in Quebec).
  • Advocacy: Introduced HTTPS as a ranking signal in Google Search, Led communication around mobile-friendliness, drove the creation of new reports and features into Google search Console.