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Vyjantimala Karmarkar

Vyjantimala Karmarkar

Global Marketing Communications

Mumbai India
Employed Available
Live well, laugh often and love much.
Resume created on DoYouBuzz
  • Accountable for managing and implementing Marketing & Communications (Marcomms) plans and activities across global locations.
  • The role is integral for driving results through marcom deliverables and social media activation along with improving internal communications through employee engagement.
  • The role liaised to closely work with the Global and National Heads to ensure the internal client’s needs in India are met. Also, strong working relationships with the sales team, product innovation and human resources.
  • Regional accountabilities will cover market-level Corporate Reputation (Brand and Issue Management), supporting the Client facing activities, implementation of group branding and policies, marketing campaign management, product launches, presentations, market research, media relations, internal communications, corporate events and sponsorships, and management of key stakeholder relations in-market.
  • Work with creative supervisors, artists and sales leadership in crafting client centric communication and website updation.
  • Manage the marketing communications function (planning, budgeting, customizing marketing communications, getting the sign-offs from business leads, driving the relationship marketing process).
  • Coordinate with external and internal stakeholders (content owners, vendors, research, web amp social, content writers, designers) to deliver on marcom activities.
  • Liaise with Group PR function Leverage Group Marketing Shared Services.
  • Proactively advise on improving marketing processes and programs by using best practices
  • Source, negotiate and manage third party suppliers.
Company Description
Prime Focus Limited (PFL), the world’s largest integrated media services powerhouse employs over 6,000 professionals in 16 cities across 4 continents and 7 time zones. We provide end-to-end creative services (visual effects, stereo 3D conversion, animation), technology products & services (media ERP suite and cloud-enabled media services), production services (equipment rental) and post production services (digital intermediate, sound, picture post) to Studios, Broadcast and Advertising industries.
Company website