Curious and all-round "online advertising" professional that keeps evolving. This fast paced sector interests me because it combines conceptual thinking, communication/marketing techniques, technology, performance measurability and specific audience and data driven targeting. I truly believe in the importance of knowledge in order to increase performance. Always a challange keeping myself up-to-date, delving deeper in the subject matter by reading blogs and following tutorials. Monetizing traffic, optimizing campaigns and advising on creatives and campaign performance perfectly fit my creativity, analytical approach and account management skills.
As Campaign Operations Teamlead I'm responsible for the qualitative and professional campaign management and trafficking of digital campaigns within a team of 19.
What I do:
Lead, develop and implement Ad Operations processes, systems and best practices
Build, manage, train and develop the Ad Operations team with a strong focus on motivating and retaining talent
Ensure flawless execution of trafficking, delivery, reporting, billing, and overall campaign management
Collaborate with Account Management and Sales teams to ensure superior customer service
Work closely with the ad product and engineering teams to define advertising products from the ground up and to provide feedback on campaigns and our ad platform
Serve as the primary point of escalation for troubleshooting and resolving campaign delivery issues and requests related to advertising tracking, tagging, attribution, ad serving, data and reporting
Manage all Ad Operations vendor relationships - this includes communicating platform capabilities and limitations to internal stakeholders, assessing our current vendor relationships and more.
What we do at DPG Media:
Experts for all display and branded content.
Surprise all advertisers with our service.
Always go for the best result for our advertiser.
Communicate clearly, professionally and with respect to internal and external contacts.
Proactive and take responsibility to solve problems for sales and advertisers.
Flexible and help each other when there are busy moments or problems that can affect campaigns.
Think how we can do it better (ourselves), better processes, better products, better service.
Take the commercial interest of DPG Media into consideration.
As Ad Operations Teamlead I'm responsible for the qualitative and professional campaign management and trafficking of digital campaigns. We are a team of 6
Working close with the Head of Digital services and other major stakeholders, I consider myself the expert for all post-sales efforts.
The main focus is on develop and own the ad operations function in a fast-moving, highly collaborative environment. Where the team can thrive in well performing but relaxed working atmosphere and delivering superior execution and excellent customer service.
Point of Contact and responsible for functional management of team Ad Operations
Detailed Description
Responsibilities: • Key leadership • Knowledge sharing and development for team • Functional management of the team: host day start, coordinate division of work and monitor the workload • Support head of department at:
Projects Issues / questions from the team Manage relations with internal stakeholders Set up Big Rocks / KPI's & assessments Team dynamics and set-up Preside AdOps Weekly meeting Set up Team KPIs Set up Team strategy and improvement
• Replacement of Head of department during holidays
Overall responsibilities: • Campaign management from A to Z (including deal ID's and full support Programmatic Sales) • Commercial mindset: advice role towards sales and customers • Pick up general questions and cases such as KRUX segments, inventory checks and technical issues
Associated characteristics / competences:
• Commercial & customer-oriented • Results-oriented • Problem solving • Socially skilled • Collaboration & team player • Proactive & initiator • Strong communication skills • Operational animal, but increasingly strategic mindset • Decisively, being able to make decisions • Radiates seniority and authority • Gets the team as 'leader' • Communicative extremely strong and convincing • Positive attitude and enthusiastic: gives the right example
Within the department AdOperation I am the contact person for internal sales and marketing departments for premium online campaigns. I am responsible for the processing, advising, reporting and optimization of commercial and internal campaigns.
Company Description
Sanoma is a front running media and learning company impacting the lives of millions every day. We provide consumers with engaging content, offer unique marketing solutions to business partners and enable teachers to excel at developing the talents of every child.
With companies operating in Finland, the Netherlands, Belgium, Poland and Sweden, our net sales totalled EUR 1.6 billion and we employed more than 5,000 professionals in 2016.
Responsible for the processing of multimedia advertising options, orders and invoices in accordance with the previously established guidelines and procedures so that the ordering process runs effectively and efficiently and commercial on opportunities for cross- and upselling and internal and external customers are satisfied with the service offered.
Skilled in the art of the products and activities of the department. Expertly advising customers and keep the skills of colleagues at a high level. And over the years I had a role as a trainer, coach and inspirer and have led a department of about 20 people.
