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Sreeram Rajendran

Director - Growth Product

Marketing Analytics
Conversion Optimization
Data Analytics
Digital Marketing
Growth Hacking
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Sreeram Rajendran
35 years old
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Professional Status
Employed
Available
About Me
Building a sustainable growth roadmap for digital marketplaces through data driven decisions at both strategic and functional levels.

Driving higher customer lifetime value and better marketing efficiency through cross functional initiatives. I would passionately argue about the merits of having an analytical work force.

At the foundation of all this is building a secure base for your team in every organization, as I have been a first-hand witness to the transformation that this brings in the team's approach and impact on the business.

For details of awards and recommendations I've received throughout my career please visit my LinkedIn Profile-
https://www.linkedin.com/in/sreeram-rajendran-b8b36a10/
Resume created on DoYouBuzz
Experiences
  • Transformational role @ Style theory - the largest fashion subscription business in South East Asia.
  • Building a centralized marketing analytics system and a hypothesis based experimentation practice to discover growth opportunities
  • Built the team through hiring and set up processes to move Style theory subscription marketing team from traditional marketing to growth marketing
  • Leading the digital marketing org across performance marketing, organic traffic growth and programmatic display
  • Managing demand generation and Conversion optimization efforts.
Resume created on DoYouBuzz