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Sreeram Rajendran

Director - Growth Product

Marketing Analytics
Conversion Optimization
Data Analytics
Digital Marketing
Growth Hacking
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Sreeram Rajendran
35 years old
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Professional Status
Employed
Available
About Me
Building a sustainable growth roadmap for digital marketplaces through data driven decisions at both strategic and functional levels.

Driving higher customer lifetime value and better marketing efficiency through cross functional initiatives. I would passionately argue about the merits of having an analytical work force.

At the foundation of all this is building a secure base for your team in every organization, as I have been a first-hand witness to the transformation that this brings in the team's approach and impact on the business.

For details of awards and recommendations I've received throughout my career please visit my LinkedIn Profile-
https://www.linkedin.com/in/sreeram-rajendran-b8b36a10/
Resume created on DoYouBuzz
Experiences
  • Worked on a market mix model for the largest retailer in US.
    To identify the impact of specific events of interest -Using a main effect interaction model to build a market level linear regression model
  • Delivered a weekly demand estimation model for the world’s largest beverage manufacturer using a log- log regression model
  • Co-authored an article titled “A Step-by-Step Guide to Measuring Retail Marketing ROI”, published on a reputed marketing magazine
Resume created on DoYouBuzz