Romain Gayral
Marketing Manager at Dell Technologies
Marketing
Entrepreneurship
Business
Technology
Information Technology
Geneva (1215) Suisse
Situation professionnelle
En poste
Ouvert aux opportunités
Présentation
Marketing leader driving growth in tech companies through strategy, creativity, and collaboration.
I bring a proactive mindset, analytical rigor, and a passion for innovation to every challenge – whether it’s building go-to-market plans, delivering high-impact events, or engaging executive audiences.
Further information on LinkedIn:
www.linkedin.com/in/romaingayral
I bring a proactive mindset, analytical rigor, and a passion for innovation to every challenge – whether it’s building go-to-market plans, delivering high-impact events, or engaging executive audiences.
Further information on LinkedIn:
www.linkedin.com/in/romaingayral
Country Marketing Manager - Switzerland
Dell Technologies
Depuis septembre 2024
- Lead marketing strategy for Enterprise, Public, and SMB segments in Switzerland.
- Orchestrated Switzerland’s most successful Dell Tech Forum (670 attendees, 18 sponsors).
- Developed and executed bi-annual plans with cross-functional stakeholders.
- Secured co-funding through strategic negotiations with sponsors and partners.
- Delivered roundtables, tradeshows, conferences, and webinars in various languages.
- Managed investments across omnichannel, ABM, telemarketing and digital channels.
- Engaged C-level executives through tailored programs and exclusive events.
- Lead marketing strategy for Enterprise, Public, and SMB segments in Switzerland.
SMB Marketing Manager - Central & Northern Europe
Dell Technologies
Février 2022
à août 2024
- Oversaw SMB marketing across Switzerland, Sweden, Austria, Denmark, and Norway.
- Designed go-to-market plans aligned with regional KPIs and priorities.
- Allocated resources to cross-country projects and mentored five assistants.
- Executed omnichannel campaigns to drive lead generation and pipeline growth.
- Selected for Dell's "Empower Potential" strategic development program.
- Oversaw SMB marketing across Switzerland, Sweden, Austria, Denmark, and Norway.
SMB Marketing Manager - Switzerland & Austria
Dell Technologies
Octobre 2019
à janvier 2022
- Managed mid-market marketing initiatives in Switzerland and Austria.
- Organized tradeshows, conferences, workshops and webinars.
- Coordinated digital, ABM, telemarketing and social media campaigns.
- Launched innovative sales enablement programs to boost lead conversion.
- Recognized as “MVP of the Month” by General Manager for outstanding results.
- Managed mid-market marketing initiatives in Switzerland and Austria.
Integrated Marketing Analyst - France
Dell Technologies
Mars 2018
à septembre 2019
- Supervised national marketing budget, vendor funding and compliance.
- Analyzed country performances and ROI to guide strategic decisions.
- Developed the content marketing plan and social selling calendar.
- Designed the intranet website and internal marketing newsletter.
- Distinguished as a key team player through "Inspire Awards".
- Supervised national marketing budget, vendor funding and compliance.
Digital Marketing Intern
EMC
Juin 2015
à décembre 2015
- Supported digital campaigns, business intelligence & market research.
- Supported digital campaigns, business intelligence & market research.
Marketing Research Intern
ORTEC
Juin 2013
à août 2013
- Conducted market research on ERP software adoption in China.
- Conducted market research on ERP software adoption in China.
- Graduated with dean's honors for academic excellence (New York City).
Master's degree (Level I certification), Management of international organizations
CEFAM
2012
à 2016
- Ranked among the top students and featured in "Success Stories".
- Enterprising
- Analytical
- Creative
- Cooperative
- Strategic
- French
- English
- Spanish
- German
- Geopolitics
- Technology
- Traveling
- Food
- Sports
