Karim Mourad
Marketing Manager
Advertising
Marketing & communication
Branding
Social Media
digital marketing
38 years old
Driving License
Riyadh (250624) Saudi Arabia
Employed
Available
My 8 years experience in the Marketing filled locally and internationally working alternatively with various sides of the business process (Executive,Specialist , Senior marketing coordinator ...); granted me a unique 360 view of the project/product development cycle and ability to smoothly change hats as the job's objectives require me to.
Throughout 8 years of work; I attained professional expertise in marketing, brand building, events management, PR, business development and management consultancy which infused with my communication skills and ability to manage people while performing under pressure formulate a combination of strengths that serve me very well in benefiting and adding value to my employer.
I assisted and contributed in concept/product development, brand structuring, launching and managing marketing activities for a number of small-medium & huge entities and developments in Egypt's & Gulf most desired Brands enhancing both reach and performance.
Throughout 8 years of work; I attained professional expertise in marketing, brand building, events management, PR, business development and management consultancy which infused with my communication skills and ability to manage people while performing under pressure formulate a combination of strengths that serve me very well in benefiting and adding value to my employer.
I assisted and contributed in concept/product development, brand structuring, launching and managing marketing activities for a number of small-medium & huge entities and developments in Egypt's & Gulf most desired Brands enhancing both reach and performance.
Marketing Coordinator
Hospitality Board Holding Co.
2015
to 2016
Full-time
Riyadh
Saudi Arabia
- Support the marketing team in implementing tactical events and programs, and provide project and administrative support.
- Supports the development and distribution of marketing and sales materials.
- Preparation of PowerPoint presentations and Excel spreadsheets as directed by Director of Marketing,
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Assists in the production of advertising, marketing brochures, sales kits or other promotional materials. - Act as internal liaison and develop report structure to assist in prioritizing departmental projects.
- Coordinate web content updates, corporate mailings and direct mail.
- Social Media managing & reporting.
- Assist with tracking website stats.
- Assist with the execution of marketing programs & promotions.
- Generate and track purchase orders and invoices.
- Answer public relations, marketing and training emails.
- Maintain and update customer databases, subscriptions, and Publication library.
Responsible for the planning and execution of marketing events such as trade shows, which includes any preparations required for company participation.
Assist with coordination of training, and other special projects as assigned.
Maintain inventory of promotional materials.
Manage direct marketing campaigns from planning to delivery and measurement of effectiveness, including creation and distribution, email campaigns, online and print advertising.
Manage prospect and customer database management and input for direct marketing campaigns.
Manage collateral projects as defined by Marketing Department: content collection, production and printing/ distribution and inventory management.
Maintain files and information for key vendors such as contacts, solution description, active deals, regional contacts, agreements and specific product information/versions of integration, marketing events, seminars, quotes, RFPs and website content.
Creating brands social media weekly calendars. - Results: Launched 360 Awareness Campaignsgenerating 35 % of turn over.
+86% of traffic on Canton-express,Sizzler House. Facebook & Twitter (13750 Likes & 9850 Followers)
