Bilingual Marketing candidate pursuing opportunities which allow continual learns to connect brands with consumers through research, technology, and traditional/digital channels to build brands and businesses. Committed and adaptable to all aspects of the consumer experience. Accomplished in customer service, driving membership/loyalty programs, sales, and inventory management. Skilled in creating cohesive cross-platform social media campaigns.
Performed analysis on store metrics such as traffic, sales, and membership connections in order to make adjustments to employee focus and meet goals set by district managers
Impacted Nike brand experience by providing product knowledge regarding technology in footwear and apparel, as well as process payments, teamwork initiatives, and retail merchandising
Promoted subscriptions to Nike App, by communicating potential savings, totalling 400 in three months
Performed goalkeeping duties, such as redirecting employees to highly trafficked zones which ensured that daily sales goals of upwards of $20,000 were met
Designed a merchandising strategy for mens/women's/kids apparel and footwear in order to optimize sales potential for 3 consecutive months
Trained new 13 new Athletes with regards to register practices, linking purchases to members and sales
Coordinated 15+ events with 400+ guests in order to foster member connectivity and community
Adhered to a strict budgetary limit of $17,000 and applied critical thinking and detail oriented organizational structure, such as Excel, in order to overcome financial obstacles
Negotiated with 20+ organizations to secure venues and vendors for events that foster relations within the sisterhood
Supported recruitment efforts by developing a cohesive plan of action in order to shape the branding image of the chapter
