Dynamic, adaptable, and knowledgeable marketing executive with over 15 years of experience building strong marketing and branding campaigns. Bottom-line oriented marketer capable of managing a budget of over $40 million annually while continually providing strong margins. Demonstrated ability to manage teams with diverse specialties and lead employees to succeed with projects beyond organizational goals.
Designed, built, and managed a hotel booking affiliate consisting of over 70 thousand hotels around the world. Maintained communications and contracts with all of the major search engines.
Key Accomplishments:
Achieved $100,000 in sales 3 months after online launch
Developed one-on-one relationships with representatives from Google, Yahoo, MSN, Miva, and more
Built and customized analysis and reporting tools to improve team communication
Led cross-functional teams and improved customers’ experience and ROI by 40%.
