Experience — Christopher Yitian Zhao

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Resume created on DoYouBuzz

Experiences

Conducted workshops with client to identify business problems and requirements;
Researched best practices in airlines industry and game theory application;
Delivered a prediction model for market competition and live-demonstrated in final presentation

Leading CEMS Club Vienna PR & Communications team
Representing student body on social media presence
Managing mainstream social media channels and providing consultancy to other CEMS student clubs for event promotions

Consulting 28 Star Alliance airlines’ mileage accrual and redemption proposition with project management;
Auditing member airlines’ 58 compliance measurements and remediating non-compliance risks & issues;
Conducting market research with high-value international travelers and analyzing 6 benchmark studies.

Participated in and coordinating 5 governance boards, including executive board with senior stakeholders;
Improved vendor service quality by standardizing 100+ project orders and contract change process;
Provided consultancy and guidance to business/service users on contract negotiations and maintenance.

Established project governance reporting framework for 9 workstreams and created 8 template documents;
Maintained R&I log for project team, supported project feasibility studies and preparation of decisions;
Assisted in preparing 10+ reports for internal stakeholders by controlling project budget and scope.

Managed 14 marketing content productions, benchmarked with daily budgets on online ads auction;
Maximized and predicted marketing results by optimizing 3 digital campaigns’ historical ROI performance;
Achieved marketing goals for 2 key accounts by developing business leads in 10+ countries.

Performed coordination tasks and supported project manager on project meeting minutes;
Designed consumer behavior surveys with 20+ criteria and analyzed 200+ survey responses;
Presented final research results to regional executive board with entry-barriers and strategic approaches.

Analyzed internal P&L reports on weekly basis to keep key account managers informed of changes in revenue;
Coordinated between sales teams, key account managers and global teams on customer satisfaction surveys.