Caroline Joussemet
Founder
Nice Area France
Situation professionnelle
En poste
En recherche active
Présentation
After more than 12 years of experience as a Marketing & Communication manager, I have decided to create Atril Com, a Communication Consulting agency based in Sophia Antipolis. Atril Com does not only develop the notoriety of its clients, its vocation is also to propose operational solutions to encourage companies' growth.
I work with a solid network of professionals, each of them being specialized in a particular field (web, PR, video, printing, etc.)
Specialties: E-marketing, Corporate Communication, Channel marketing, Google Adwords.
I work with a solid network of professionals, each of them being specialized in a particular field (web, PR, video, printing, etc.)
Specialties: E-marketing, Corporate Communication, Channel marketing, Google Adwords.
Founder
Atril Com
Depuis juillet 2011
- Events: Organisation of trade fairs, road shows.
- TEACHING : Communication, Emarketing, Project Management at SKEMA, IDRAC and SUP DE COM'
- PR: Press releases, journalists and articles follow up, advertising.
- Channel marketing: Business Partner Programme, channel events, corporate partnerships, co-marketing.
- Product management: Market studies, competitors’ analysis, marketing mix.
- Sales tools: Creation of sales documentation, promotional leaflets, success stories, technical datasheets, corporate and product presentations, user guides, price lists.
- Websites: Creation, management and updates of corporate and e-business websites.
- E-marketing: Emailings, newsletters, online advertising campaigns (Google Adwords), webinars, SEO.
- CORE COMPETENCIES
Marketing and Communication Manager
RTE Network
Octobre 2000
à juillet 2011
- Development of RTE awareness
- Positioning of RTE solutions according to targets
- Elaboration of the marketing and communication strategy
- Marketing actions to generate leads; reporting and ROI analysis
- MISSIONS
Brand Manager
SP Métal
Janvier 1999
à septembre 2000
- Private Labels brand management
- Alfapac brand management
- Project Management
- International Marketing
- SMO
- Business Strategy
- Marketing Strategy
- E-marketing
- Market Research
- Marketing
- French
- Online Advertising
- Management
- Multi-channel Marketing
- Google Adwords
- B2B Marketing
- Product Marketing
- Business Development
- Product Management
- Web marketing
- English
- Spanish
- Italian