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Alejandro Olivares de Diego

Strategy Marketing Manager

Marketing Management
Alejandro Olivares de Diego
Madrid (28015) Spain
Professional Status
Employed
Open to opportunities
About Me
College graduate and MBA Marketing Manager with more than 10 years of experience in the telecom sector.

Multilingual: English, French, Spanish and Brazilian Portuguese language fluent after being raised, educated and worked abroad.

Specializing in both Strategic and Operative Marketing (focusing on fixed and mobile acquisition and loyalty strategies).

Specialties
Team Management.
Marketing and segmentation strategies.
Customer experience programes.
Customer acquisition, loyalty and retention.
Project and Business management.
Resume created on DoYouBuzz

Trade Marketing Executive

Telefonica
January 2000 to September 2003
  • Marketing Department - SME segment
  • Developed all trade promotions and ATL / BTL communication plans for Telefonica’s retailers.
  • Supported advertising agencies on creating POS material.
  • Supervised advertising budget and promotion expenditure.