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Emese Hamza

Emese Hamza

Qualitative and UX Researcher

32 years old
Budapest Hungary
Employed Open to opportunities
Qualitative researcher with a keen interest in service design, working in the consulting team of a major Budapest-based digital agency. Educational background in marketing and international management with a professional history in account management.
Resume created on DoYouBuzz
  • Planning and execution of qualitative studies such as:
    • usability tests for existing and future features
    • in-depth interviews (e.g. with stakeholders)
    • field studies (e.g. guerilla interviews)
    • online forums, diary studies
  • Design and analysis of small-scale surveys (e.g. one-question surveys)
  • Conducting industry analysis, competitor and best practice research
  • Supporting product roadmap planning (e.g. feature prioritization)
  • Running synthesis workshops (e.g. persona creation, customer journey mapping)
  • Analysis, synthesis and communication of research insights and findings to team members and clients
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  • Consulting on research activities
  • Analysis and synthesis of online surveys
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  • Working in a virtual team of international business students
  • Analyzing existing customer data, conducting remote sales interviews
  • Developing tools to support and measure sales activities, in order to improve customer loyalty and increase the number of repeat orders
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  • Client service and project management, new business pitching
  • Clients from a wide variety of industries (incl. banking and finance, insurance, telco, professional services, automotive, retail, online betting, tech, non-profit)
  • Managing two simultaneous, integrated quarterly campaigns for Telekom Hungary: supervising an internal team of 17 people across 5 divisions, cooperating with 4 external stakeholder companies
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  • Online promotion of the CEMS V4 Conference 2016, attracting 218 applicants from 17 countries (82% YoY growth)
  • Setting up an official website and managing CEMS V4's Facebook page, collaborating with regional CEMS Clubs and the CEMS HQ
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  • CEMS Business Project in collaboration with Deloitte management consultants
  • Assessing the digital maturity of 4 leading Hungarian banks
  • Framework development, desk research (best practice research and website audit), C & B1 level stakeholder interviews, analysis, presentation to Deloitte partners

Account Executive

Mito
October 2013 to May 2016
Full-time
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CEMS Master in International Management

Corvinus University of Budapest

2015 to 2017
First term completed at the University of Sydney Business School
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Master's Degree, Marketing

Corvinus University of Budapest

2014 to 2017
Scholarship of the Hungarian State for Excellent Academic Achievements 2014/15
Graduated with honors (GPA: 4.95 out of 5)
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Bachelor’s Degree, Commerce and Marketing

Corvinus University of Budapest

2010 to 2014
Graduated with honors (GPA: 4.85 out of 5, ranked highest in class of 2013)
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  • Stakeholder management and communication
  • Collaborative work in cross-functional teams
  • Independent problem-solving
  • Professional working proficiency in English

IT

  • Google Apps for Work
  • Microsoft Office
  • Adobe Photoshop CC
  • Service design
  • UX research and analytics
  • Popular science
  • Cognitive science and psychology
  • Animated GIF and internet culture
  • Weight training