My work experiences ? 5 years working in worldwide consulting firms, marketing and communication agencies (such as TBWA, Havas), NGOs and as a Freelancer for profit and non-profit organizations.
Passionate about Sustainable Development and Entrepreneurship, I aim to support non-governmental organizations in increasing their impacts into their strategy, actions and story.
Passionate about Sustainable Development and Entrepreneurship, I aim to support non-governmental organizations in increasing their impacts into their strategy, actions and story.
Experiences
Senior Marketing Consultant
Infotel
September 2017
to August 2019
Paris
France
- Clients: BNP Corporate Investment Banking (CIB, Governance team - Trade Finance), the Central Bank of France (Direction of Communication), BPCE and PSA
- Consulting and Strategic various missions:
• change management
• agile project management on corporate governance issues
• strategic and operational recommandation delivery
• conception and redaction of key content and key presentation materials
• steering committee speaker
• coordinator between direction, support teams and clients - Marketing missions :
• marketing campaign implementation
• digital marketing analyst (Google tools, SEO) - Internal missions for the subsidiary consulting firm (OAIO - part of Infotel Group):
• communication strategy - corporate image creation
• commercial missions: client loyalty by integrating intern consultants into business
• HR missions: conception of a graduate program and training materials
Senior Strategy, Marketing and Communications Consultant
One Heart Communication
Since January 2018
Freelancer
Paris
France
- Clients: non-profit sector - such as an association in the sustainable building sector (Les Compagnons Bâtisseurs) and a movement focus on empowerment for the ecological and societal transition (Mouvement Colibris)
- Missions:
• consulting: audit, market analysis, strategic and operational recommandations
• business development: benchmark, business model and value proposition
• communication: strategy, 360°
• Marketing: marketing plan, brand image, content creator
• Communications: media and social media strategy and analysis, public affairs and press relations
Communications and Public Relations Consultant
TBWA\Corporate (Omnicom Group)
January 2016
to July 2017
Paris
France
- Clients: leading organisations (Google, French Government Information Service, AXA, Disney, EDF) and non-profit organisations (Women Foundation, the Forest and wood interbranch association, a french trade union in Health)
- Missions:
• key strategic clients recommendations
• key accounts manager - ad-hoc clients requests solutions on a daily basis
• communications plan
• strategic and operational 360 communications missions:
- brands' key messages conception and redaction
- crisis communication
- public relation strategy: journalists, (e-)influencers relations
- social media strategy and monitoring
- workshops design and organisation
• coordinator between creative/production teams and clients
- brands' key messages conception and redaction
- Internal missions for TBWA:
• TBWA's CSR/sustainable development think tank creation
• call for tenders for non-profit organisations
Media Communications Coordinator
Havas Media Group
June 2015
to December 2015
Paris
France
- Clients: La Française des Jeux (FDJ, one of the global leader of lottery games and sportive bets), Paris Airport (ADP) and Bayard Editions
- Missions:
• conception of annual strategies (budget allocation)
• coordination of external and internal stakeholders: clients, advertising agencies, experts teams
• media and social media plans recommandations and optimisation
• media campaigns, day-to-day monitoring and review
• benchmark, quantitative and qualitative advertising monitoring
• calendars and financial reporting
Public Relations Consultant
PRPA
July 2014
to December 2014
Paris
France
- Clients: laboratories (Novartis, Roche, Gilead, Abbott) and associations for Health (Unicancer, French Dental Association, Cent pour Sang la vie)
- Missions:
• client relationships - clients briefs monitoring
• media relations (media reminder, writing of press release and press pack, media coverage)
• animation and improvement of communication medium through website and social media
• event organisation, especially for press conferences
• english / french articles' translations - Freelance Consultant missions since 2018 (for an association which aims to fight Leukaemia and blood cancer)
Education
Master in Management Grande Ecole - Marketing & Communications
Toulouse Business School
September 2013
to December 2016
Top 8 french business school - triple international accreditations: EQUIS, AMBA, AACS
Top 30 of worldwide Master in Management (Financial Times)
English track
Master 2 - Consulting and Strategy (Paris, France)
• master's thesis: "Internet of Things: new challenges in terms of sustainable business performance and corporate consulting services"
• main courses: strategy, consulting, change management, CSR and sustainability consulting, scenario planning, risk evaluation, finance
• key lecturers of a leading consulting firm specialised in sustainable development for the corporate sector (Utopies)
Master 1 - Marketing and Communications (Barcelona, Spain)
• master's thesis: "As CSR becomes essential: what are the challenges for the communication and consulting professions?"
• main courses: Marketing and e-Marketing, Communication strategy and 360° Communications
Top 30 of worldwide Master in Management (Financial Times)
English track
Master 2 - Consulting and Strategy (Paris, France)
• master's thesis: "Internet of Things: new challenges in terms of sustainable business performance and corporate consulting services"
• main courses: strategy, consulting, change management, CSR and sustainability consulting, scenario planning, risk evaluation, finance
• key lecturers of a leading consulting firm specialised in sustainable development for the corporate sector (Utopies)
Master 1 - Marketing and Communications (Barcelona, Spain)
• master's thesis: "As CSR becomes essential: what are the challenges for the communication and consulting professions?"
• main courses: Marketing and e-Marketing, Communication strategy and 360° Communications
Preparatory class HEC - Economic track
Carnot High school, Paris
September 2011
to June 2013
Highly selective program for national competitive examinations to enter top French business schools
Skills
Sustainability Entrepreneurship and Innovation
- Freelance Consultant working on sustainable development projects as a Strategy Consulting, Marketing and Communications Specialist
- On the initiative of a Think tank implementation for the consulting firm OAIO
- Leadership and strategic thinking of a sustainable development department for TBWA\Corporate
- Event Management and Communications Coordinator of an Artificial Intelligence event for Google
- 3rd Award of the Global Startup Weekend Sustainable Revolution (2019)
- 1st Award of the Startup Night, by Paris Dauphine and 50 Partners (2015)
- Participation of startup weekends, by MakeSense - a worldwide community of engaged citizens
- Head of Communication of the Toulouse Business School's Green Association
- Online renowned and certificated training courses on Sustainable Development (Colombia University, Bocconi University, CentraleSupelec Paris)
- Occasional missions for Vestiaire Collective - world leader of the second-hand luxury fashion
- Lecturer for a year (2018-2019) at Digital College University: Master's degree courses in strategy, business consulting, marketing / e-marketing and communications
Computer and IT skills
- Project Management certification (Product Owner) and tools (Trello)
- Digital Google tools: Google Analytics, AdWords, myBusiness, WebMaster tools, Search Console and SEO/SEA
- Social media: Facebook, YouTube, Instagram, WhatsApp, Snapchat, Wordpress, Twitter, LinkedIn
- Adobe Creative Suite
- HTML basic understandings
- CRM tools: Microsoft Dynamics 365, Salesforce
- Mailchimp
- Microsoft Pack Office
Languages
- French: native
- English: fluent
- Spanish: full professional proficiency
Interests
Sustainable development, Art, Sport and Road trips
- Sustainable development: theorical, empirical, philosophical readings and lectures
I am also a volunteer for Greenpeace, the World Wildlife Fund (WWF) and Connexions (eco-logistic event coordinator). - Art: vice-president of the Art Association of TBS, Philosophy, classic and modern jazz dancing, piano
- Sport: running (15km official race - top runners), badminton (individual and team tournament), tennis, boxing, surfing
- Road trips: across Latin America (Mexico, Cuba), South-East Asia (Thailand, Malaysia), Maghreb, Continental Europe, England and Ireland
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