Candice Montangerand
Marketing
Consulting
Business Strategy
Marketing Strategy
Planning
31 years old
Driving License
Saint Germain en Laye (78100) France
Nearing graduation
Available
French-Brazilian passionate about human behavior, culture and brands, while trying to articulate this with the business goal. Translating data and human behavior into brand and business opportunities is a challenge which has always intrigued me. I always try to connect the dots, exploring new perspectives.
LSE - London School of Economics and Political Science – 2°/2016
HEC Paris - Hautes Études Commerciales de Paris – 1°/2017
HEC Paris - Hautes Études Commerciales de Paris – 1°/2017
Merit award - Honours
Scientific Specialization
Merit award - Honours
Merit award - Honours
Brand Strategist
OZ ESTRATÉGIA+DESIGN
February 2015
to June 2016
Brazil
- Corporate and product branding
- Strategic planning for creation
- Trends, innovation and desk insight research
- Development of research projects (qualitative)
- Management of research projects – hiring, briefing and analysis (qualitative, quantitative and ethnographic)
- Preparation of commercial offers
- Presentation to clients
- Corporate and product branding
Digital Marketing Intern
IGUALA
August 2014
to December 2014
Brazil
- Brand strategy
- Website and social medias content
- Contact with influencers
- Google AdWords - Facebook Ads
- E-mail marketing using MailChimp
- Analytics using Google Analytics and KISSmetrics
- Brand strategy
Marketing Intern
DANONE GROUP
January 2014
to August 2014
Brazil
- Project management: innovation, renovation, line extension
- Internal marketing and activation events
- Market and internal data analysis
- Brands budget control
- Interface with internal departments and external agencies
- Project management: innovation, renovation, line extension
