Mickael Bentz
Skills
Marketing Strategy
- Marketing mix analysis & optimisation
- Business intelligence
- New product & business model creation
Marketing
- Online marketing (website/blog)
- Email marketing
- Media relations
- White papers and events sponsoring
- Events organisation
BtoB sales management
- Account management, negotiation
- Customer relationship management
- Business development
Interests
Web 2.0
- I simply love the web
And after ?
- I love thinking of the way we'll live on hearth the next 50 years (way of life, economic system, etc.)
Cooking
- Eating good food, especially Asian one, reading cooking books, cooking blogs, blog my recipes, etc.
Professional experience
Business Developer
MARKESS International - Paris - France(Permanent contract - Started 3 years ago)
- website : www.markess.fr
My goals :
- Develop sales and notoriety of MARKESS International in France.
- Adapt MARKESS offer to what our prospect needs, take care of MARKESS customers
- Build up and execute mailing campains
- Feed prospect database
- Optimize internal work process
- Implement and experiment "web 2.0" tools (blogs, wiki, SaaS services ...)
Market Research Analyst Jr.
Orange Business Services - Caen(Apprenticeship - 2005 - August 2007)
- My tasks:
- Observe IT vendors activity, report it using newsletter and writing articles in the internal Orange Labs "market watch magazine" (especially on precise topics : eHealth, RFID, network security, eGovernment ...)
- Find innovative Orange R&D products's business models, build "gotomarket" process.
- Participate to focus groups
- Write a thesis on "eHealth development in France"
Education
Master de Management
Ecole de Management de Normandie (September 2004 - August 2007)
-
Entrée à BAC+2
Sandwich courses during the 2 last years
Dynamic business school, interesting courses
http://www.ecole-management-normandie.fr
DUT Gestion des Entreprises et des Administrations
IUT Paris XIII (September 2002 - June 2004)
-
Courses focused on business and efficiency
http://tinyurl.com/IUTGEA