Marketing & Sales Manager

Mickael Bentz

Mickael Bentz
  • 25 years old

Professional status
Currently employed

Skills

Marketing Strategy

  • Marketing mix analysis & optimisation
  • Business intelligence
  • New product & business model creation

Marketing

  • Online marketing (website/blog)
  • Email marketing
  • Media relations
  • White papers and events sponsoring
  • Events organisation

BtoB sales management

  • Account management, negotiation
  • Customer relationship management
  • Business development

Interests

Web 2.0

  • I simply love the web

And after ?

  • I love thinking of the way we'll live on hearth the next 50 years (way of life, economic system, etc.)

Cooking

  • Eating good food, especially Asian one, reading cooking books, cooking blogs, blog my recipes, etc.

Professional experience

Business Developer

MARKESS International - Paris - France(Permanent contract - Started 3 years ago)

  • website : www.markess.fr

    My goals :
    - Develop sales and notoriety of MARKESS International in France.
    - Adapt MARKESS offer to what our prospect needs, take care of MARKESS customers
    - Build up and execute mailing campains
    - Feed prospect database
    - Optimize internal work process
    - Implement and experiment "web 2.0" tools (blogs, wiki, SaaS services ...)

Market Research Analyst Jr.

Orange Business Services - Caen(Apprenticeship - 2005 - August 2007)

  • My tasks:
    - Observe IT vendors activity, report it using newsletter and writing articles in the internal Orange Labs "market watch magazine" (especially on precise topics : eHealth, RFID, network security, eGovernment ...)
    - Find innovative Orange R&D products's business models, build "gotomarket" process.
    - Participate to focus groups
    - Write a thesis on "eHealth development in France"

Education

Master de Management

Ecole de Management de Normandie (September 2004 - August 2007)

DUT Gestion des Entreprises et des Administrations

IUT Paris XIII (September 2002 - June 2004)