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E-Business - Online Marketing - Social Media

Meltem Lale UNAL

Meltem Lale UNAL
    Infos
  • Istanbul  (www.meltemunal.com) Turkey

Professional Status
Freelancer

Job/Career Available

Skills

Other

  • Language skills : Turkish : native language; French : bilingual (Certificate DALF C1); English : fluent (Certificate TOEIC, 840 points); Portuguese : intermediate (EILC Certificate)
  • Computer Skills : Open Office and Microsoft Office ( Word, Excel, PowerPoint, Publisher, Picture Manager, MS Project ) ; Adobe InDesign, Picnik ; Web 2.0 and Social Marketing (WordPress, Google Apps, Netvibes, Twitter, blogs ) ; SEO (Search Engine Optimization), Google AdWords, Google AdSense, Google Analytics

Professional Experience

Marketing Specialist

Beyazperde.com - AlloCiné - Istanbul - Turkey(April 2011 - September 2011)

  • Beyazperde.com, Turkey’s 3rd ranked cinema info services website.
  • Managing Daily Social Media Platforms (manage content , develop and manage Facebook and Twitter campaigns), tools (TweetDeck, TweetAdder, TweetReach, Klout)
  • Managing day-to-day SEO operations including content development, link building campaigns (Google Webmaster Tools, Google Analytics tools )
  • Creating social media competitions for Beyazperde.com’s members
  • www.beyazperde.com
    Facebook : http://www.facebook.com/beyazperdecom
    Twitter @Beyazperde

Online Communications

Group Auchan (French International Retail Group)(May 2010 - December 2010)

  • Improving Internal Communications : Manager of a collaborative web-site about the virtual desktop for employees (decisions, controls and updates). Facilitating working in distance
  • (time efficiency, cost reducing, working with Web 2.0 tools).
  • Using Google Apps in work groups
  • E-mail marketing : Monitoring about the new business ideas and concepts, preparation of a monthly electronic newsletter.
  • Monitoring about different subjects (web 2.0, generation Y , innovation concepts).
  • Social Media Marketing : Twitter, blogs, wordpress
  • Working about SEO concepts, Google AdWords and Google Analytics.

Communications Specialist

World Trade Center of Lille(January 2010 - April 2010)

  • Event management : Organization and communications (business lunches, seminars etc.).
  • E-mail marketing : Writing and edition of the monthly electronic newsletter.
  • Manage the Website : updates, communication of the events, decisions.
  • Participation in organization of a Turkish-French business day in partnership with International Chamber of Commerce of Lille and “Invest in Turkey”.

Responsible Resident Permits

Université de Lille 1(July 2008 - October 2008)

  • International Relations Department;
  • Responsible New Arrival Foreign Students
  • Preparation of Student Guides (new arrival foreign students),
  • Student Orientation,
  • Admissions of Resident Permits

Project Management Assistant

United Nations Developpment Programme(January 2008 - March 2008)

  • Southeastern Anatolia Project(GAP)Entrepreneurship Support Centers Project;
  • Project Management and Coordination Unit (Ankara);
  • Support to Preparation and Editing of Research Reports,
  • Research and Data Analysis on Various Subjects