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Marketing Manager

Jonathon Nelson

Jonathon Nelson
    Info
  • United States
  • Cell Phone  

Professional Status
Available soon

Job/Career Available

Marketing Manager - Seeking New Opportunity

Open Networker (LINKEDIN - PLAXO OPEN NETWORKER) - JN (AT) JENELSON.ORG

14+ years of accomplished sales, marketing and management experience. Vision-oriented, creative, and innovative marketer, motivator, and strategist with an emphasis on accountability and professional excellence. Solid reputation for building professional relationships, establishing sales and service focused professional cultures, with exemplary increases in sales and profitability.

Professional Experience

Regional Marketing Coordinator

H & R Block - Minneapolis, MN - United States(Since January 2010)

  • Supported 165+ offices and 1,900+ employees in implementing, executing and coordinating local marketing efforts within the assigned 5 state region.
  • Provided training for non-traditional/alternative marketing opportunities such as canvassing, street team/guerrilla, event, lead generation and grassroots marketing.
  • Identified and executed media advertising, marketing and public relations opportunities for events, radio, television and print for both Latino and Non-Latino demographics.
  • Communicated weekly with 16 District Marketing Coordinators, 13 District Managers and 1 Regional Director along Office Leaders and Tax Professionals. (Meetings, emails, conference calls, report collection, mentoring)

Marketing Manager/Consultant/Contractor

JE Nelson Marketing - Minneapolis, MN - United States(Consultant - Since January 2006)

  • Recent Achievements:

    - Managed a 4-week program for a Nintendo interactive display at Mall of America with a staff of 4 Assistant Managers and 15 Brand Ambassadors. Delivered the #1 team out of 35 nationally for Consumer interactions (125,000+) and Lead Generations/CRM.

    - Delivered #1 team for Saturn Street Team and General Motors Street Team for Lead Generation (50,000+), GM Vehicle Sales and Saturn Vehicle Sales for 2008 and 2009.
  • Contracted with more than 40 Advertising, Marketing and Public Relations firms and represented more than 55 Client Brands.
  • Delivered top performance rankings nationally on a variety of programs.
  • Recruited, trained and mentored more than 65 staff and directly supervised up to 35 staff over the past 4 years.
  • Responsibilities include primary point of contact, both pre and post event, management of promotional and support staff and overall event and consumer experience along with post event communication to agency and client brand.
  • Partial list of client represented brands: Blackberry, GM Brands (Saturn, Cadillac, GMC, Chevy, Pontiac, Saab), Nintendo Wii & DSi, Phillip Morris Marlboro, Phillips Sonicare, Sony Reader, Nestle Boost, MTV Comedy Central, Kraft Capri Sun, Verizon Wireless, Boost Mobile, Sharp, Charter Communications, Quiznos.

Account Manager

Dry Cleaning Station - Burnsville, MN - United States(Full-time - 2006 - 2007)

  • Implemented new marketing concepts to capture new business and increase current client base and managed picked up and delivery program.
  • Increased sales by 200% over previous fiscal year.
  • Salesperson of the Year, 2006/2007.

General Manager

Sundown Tan - Hibbing - United States(Full-time - 2003 - 2005)

  • Restructured and managed tanning salon operation and reduced operating expenses along with increasing gross sales by 511% within twelve months.
  • Conceptualized new corporate image, expanded retail space by 100%, led re-branding initiative, and quadrupled customer base.
  • Designed and implemented innovative media and direct-mail advertising campaigns, resulting in expanded salon traffic and visibility.

Skills

Specialties

  • • Experiential Marketing
    • Guerrilla/Street Team/Field/Grassroots Marketing
    • Brand Identity
    • Event Coordination/Management, Pre & Post
    • Client Relations and Management
    • Lead Generation/CRM
    • Social Networking/Digital Marketing
    • Business Networking
    • Sales/Account Management

LinkedIn Professional Recommendations

  • "Jonathon truly understands local grassroots marketing and has a passion for what he does that is rarely seen. Jonathon worked for H&R Block during Tax Season 2010 and brought great ideas and new thinking to the marketing area. One of Jonathon's biggest strengths is his ability to look at a situation, develop a plan of attack and then execute on it! He is a natural when it comes to marketing and I would highly recommend him to anyone looking for someone that will help you grow your business."
    — Matthew Olson, Regional Director, H&R Block, managed Jonathon at H & R Block

    "Jonathon is a results oriented marketing professional. He has a passion for Gorilla Marketing and has a track record of campaigns that drive measurable results. In addition, Jonathon is an excellent trainer and motivator. Jonathon created a street team training program that was excellent. People love working with Jonathon because he brings an energy and love for marketing that people enjoy being around. I highly recommend Jonathon Nelson!"
    — Kerry Dillon, Field Operations Manager, H&R Block, managed Jonathon indirectly at H & R Block

    "Jonathon has served as a team lead and manager for numerous promotions for me for over a year. When I book him for a job, I know the promotion will be executed thoroughly. After an event, I often receive feedback praising his efficiency and fervor. He is reliable, diligent, mindful of clients and goals, and energetic. I fully endorse Jonathon and seek his assistance for all my local events."
    — Charla Kinkel, was Jonathon's client - JE Nelson Marketing

    "Jonathon is definitely a pleasure to partner with - his experience in marketing, promotions and the automotive world made him a very strong asset to the 2008 Minneapolis Saturn Street Team program. Jonathon always looked at the bigger picture - adding creative ideas when the opportunity would arise. His focus is always results and that is exactly what he delivers! An extremely detail oriented person, Jonathon has great people skills and would be a valuable addition to any team. It was
    a pleasure working with him and I look forward to our next project together!"
    — Kimberly Mueller, was Jonathon's client - JE Nelson Marketing

    "Jonathon Nelson is a dedicated, hardworking professional who has a passion for events and the auto industry. He has served as a Market Manager for LiveLink Events over the past 1 1/2 years. His commitment, attention to detail, pro-activeness and desire to truly create positive and rewarding engagement with consumers separates him from all other staff that we contract with."
    — Bill Sluben, President, LiveLink Events, managed Jonathon at Mobile Media Enterprises - JE Nelson Marketing

    "Jonathan was great to work with. He is very organized, conscientious, and always making sure that things are being done the way the client and we needed them to be done. He has great follow up and great ideas on how to make things better for everybody involved. He can manage several projects at the same time and manages to keep everything straight."
    — Mary Anderson, President, Anderson Race Mgmt, was with another company when working with Jonathon at JE Nelson Marketing - JE Nelson Marketing

    "Excellent manager and a master motivator. Brings the best out of the people around him."
    — Tim Green, Rep, Elite Marketing Group, worked directly with Jonathon at JE Nelson Marketing

    "Jonathon is a great promoter. He is highly reliable and great at delivering key message points."
    — Jamie Gregory, Co-Owner, Peppermint Promotions, was with another company when working with Jonathon at JE Nelson Marketing

    "Jonathon was key to marketing and growing my business. His biggest strength is being able to talk to ANYONE about ANYTHING. He was hired to find new clients (home or business) to add to our weekly dry cleaning delivery route. He went door to door as well as attended weekly networking meetings at the Chamber of Commerce and local BNI chapter we belonged to."
    — Carrie Siewert, Owner/Operator, Dry Cleaning Station, managed Jonathon at Dry Cleaning Station

    "Jonathon helped to market and grow the dry cleaning business for our Burnsville and Lakeville stores. He was able to add clients through aggressive marketing and networking as well as working with businesses and door-to-door sales. Jonathon was constantly hustling and working to obtain the next goal. He was a great asset to
    our team."
    — Rich Westerberg, Owner, DCS Twin Cities, worked directly with Jonathon at Dry Cleaning Station

    "Jonathan was a driven account manager who did a great job bringing pick-up and delivery customers on board. He had a lot of good ideas and was friendly and followed through with new and old customers."
    — Todd Schansberg, Owner, Dry Cleaning Station, was with another company when working with Jonathon at Dry Cleaning Station - Dry Cleaning Station

    "Jonathon is passionate. When he believes in a product or service he is a champion salesman. He understands that sales and account development is based on relationship and trust development. It was a pleasure to work Jonathon and Dry Cleaning Station - Minneapolis/St.Paul's excellent green dry cleaner."
    — Matthew Rochte, was Jonathon's client - Dry Cleaning Station

    "Jonathon was in a networking group at the same time I was. He has a magnetic personality and real passion for excellent customer service. Jonathon's clients would rave about his commitment to excellence and fun personality. If you need some energy around you then Jonathan is the one to connect with."
    — Lisa Saline, Owner, True Internet Solutions, was with another company when working with Jonathon at Dry Cleaning Station - Dry Cleaning Station