Frédéric

Sitjas

Marketing - Public Relations

Marketing Consultant

AGHYR Real Estate - Nice - France(Freelancer - November 2008 - January 2009)

• building of partnerships
• Marketing positioning
• Conception of the brand image

• AGHYR is a young agency of real estate diagnostic based in Nice (France). Specialized in energetic analysis and sustainable developement, the agency is totaly innovative in the vision of their services.

PR and Sales Executive

White Crow Shop - Brooklyn, NY - United States(Fixed-term contract - June 2008 - September 2008)

• PR strategy (events and press releases)
• Promotion campaign, sales of advertising spaces, fundraising and partners search.
• Online marketing campaign (blogging, newsletter, web trafic)

• Responsabilities and autonomy
• Managing of all the brand image

• White Crow Shop is a boutique based in Brooklyn. Its goal is to sell and promote new talents of fashion from Europe. More than a simple boutique, White Crow Shop is a real promotion and commercial agency, very dynamic thanks to its young crew.

• www.shopwhitecrow.com

Promotion Assistant

Kiss FM - Cannes (France) - France(Work placement - June 2007 - September 2007)

• Organization of a promotion campaign and repositionning of the brand image of the radio station.
• Organization of events, concerts and collaboration with the greatest music label
• In charge of the relation between the radio and its partners
• Sales of advertising spaces on air

• High degree of responsabilities
• Relational part of the work very well acheived

• Kiss FM is the most important radio station of the French Riviera. Based in Cannes, the radio station is the most popular of the region and since 20 years she met a lot of success.

• www.kissfm.fr

PR Assistant

Chamber of Commerce - Montpellier - France(Work placement - February 2007 - April 2007)

• Press releases
• Organization of events for partners
• Multimedia project for press archive
• Creation of a Guide

• Managing different target of communications
• High degree of autonomy

• The Chamber of Commerce of Montpellier is in charge the interests of the local entreprises and companies. Represented by members elected, the structure is mastering and developping the economy of the area.

• www.montpellier.cci.fr

PR and Events

Rude Awakening - Montpellier - France(Student project - September 2006 - January 2007)

• Organization of a musical event to promote artists of the label
• Conception of press releases and press kits
• Communication strategy

• Work in team with pressure and delays
• Creativity and new ideas

• Rude Awakening presente is a collective comprising over 20 musicians from various cities in France, as well as from Copenhagen and Chicago. Under the initiative of its current Artistic Director, Aurélien Besnard, these performers have now been working together for five years. The goal of the label is to provide artistic, technical, logistical and financial assistance for the recording and distribution of the artists.

• www.rude-awakening.org