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elodie bigey

SALES STRATEGY DIRECTOR RETAIL FR

elodiebigey78@gmail.com +33 06 62 39 62 91
BarceloneEspagne
Expertise in direct sales and sales management.
+15 years experience in the evolving web solutions ,market, specializing in SaaS.
Email (Smartfocus) -> Data Scoring / DMP (Makazi) -> Data Science & Marketing Automation (Salesforce Marketing Cloud) -> Analytics UX & UI (ContentSquare)

Skills;
  • Client first -> best understand the issues and needs of customers.
    ++ Trusted Advisor -> support and motivate the digital transformation of companies.
    ++ Mentoring -> listen and coach my staff to achieve the set goals.
    ++ Partner mindset -> create lasting partnerships based on trust and results.

FORMATIONS
BTS
Professional degree
GEORGE GUERIN NEUILLY SUR SEINE
2002 à 2004
Bachelor's degree
NEGOCIA - CENTRE INTERNATIONAL DE FORMATION À LA VENTE ET À LA NÉGOCIATION COMMERCIALE
2001 à 2002
CV réalisé sur DoYouBuzz
Expériences

Sales strategy director France Retail

Shopfully
Depuis avril 2021
CDI
barcelone
Espagne
  • We help retailers and brands to meet the challenges of digitalization of promotional offers.
    Objective to generate traffic at the point of sale
  • My results:
    =>Year 2022/ 2023 => Objectives achieved at 150% (New business ) 1M€ CA
    My Clients :
    Auchan, Cora, Systeme U, Intermarché, Leaderprice, Carrefour...
    => since April 21 => Targets achieved at 120% (New business ) 600K CA
    My Clients :
    Gorillas, Picard, Interflora, Costco, Cajoo...
  • Founded in 2012 by Jonathan Cherki, Contentsquare is the leading experience analytics platform, transforming trillions of digital behaviors daily into intelligent visualizations and recommendations everyone can use to grow revenue, increase loyalty and fuel innovation.

    My Clients :
    => Groupe Carrefour, Intermarche, Groupe Casino, Chanel, Sisley, Sarenza, Groupe Galeries Lafayette, Bazarchic, Rexel ...

    => Exercises 2019 => Objectives achieved at 110 % ( New business et Upsell)
    => Exercises 2020 => Targets achieved at 70% (contracts signed for 85 K € / AVG year in)
  • Poste Team leader FR - Salesforce Integrator
    Dates d’emploifévr. 2017 – déc. 2018
    Durée d’emploi1 an 11 mois
    LieuParis Area, France
    > Salesforce Integrator & Reseller Marketing Cloud - Platinum Partner - 40 employees - 10 M € turnover
    => Deloitte supports companies in their digital transformation with Salesforce.com. We leverage our business expertise and the power of the 6x Salesforce Clouds. Our teams are comprised of experienced CRM consultants certified by Salesforce.com.

    Roles include:
    => Management & coaching of a sales team (4x sales people)
    => Business monitoring, field support, advice on the commercial approach

    Results :
    => Fiscal 2017 => Targets achieved at 120% / + 25% average basket vs 2016
    => Signatures of new large-account partnerships such as Unibail, Endenred, FNAC, CelioContexte et objectif
  • Roles included:
    => Guiding customers in their digital transformation
    => identification of functional needs during the pre-sales phase
    => Sell integration service (Agile Method)
    => Ensuring deployment and product adoption
    My results:
    => 2016 financial year => Objectives achieved at 120% / +35 Marketing Cloud projects also including MultiCloud (Average basket € 50k)
    => 2015 exercise => Objectives achieved at 110% / +30 projects deployed (average basket € 30K)
  • => 300 employees (including 50 data scientists) - 26 M €
    => Datamart /data enrichment/ scoring / implementation of DMP integrating: (media, navigation, email, purchases, products°
    client portfolio :
    => Lacoste, Weekendesk, Easyvoyage, MisterGoodDeal, Groupon, Caitimini, The argus, Cdiscount ...
    Roles included:
    => Identifying targets and prospect at trade shows and by phone=> Demonstrate the strong points of the solution and build the appropriate commercial offer=> Sell a subscription contract Service + Licenses (long cycle)
    My results:
    => 2013 exercise - Objectives achieved at 106% - +10 signed projects (average basket 80 K € / year)
  • => 750 employees - 101 M €
    => Software Digital Marketing
    My clients :
    => Lancaster, Saint-Maclou, Kiloutou, Smalto, Sandro ...

    My roles included:
    • Portfolio development: mainly Pure players and Retailers
    • Promotion of the Enterprise offer (Customer Intelligence / Email / SMS / Social Networks)
    • Mastery of Solution-Selling throughout the sales cycle (prospecting / negotiation / closing)
    • Strong ability to work under pressure and to meet forecast commitments

    => Exercises 2010 & 2011 => Objectives achieved at 110% (awarded President's Club travel award)
    => Financial year 2012 & 2013 => Targets achieved at 90% (18 contracts signed for 60 K € / year in
  • => 50 employees - 12 M €=> Sale of document management solutions
    My results :
    => Exercises 2007 & 2008 = Objectives achieved at 100% (average basket 30K)
    => Exercises 2008 & 2009 = Objectives achieved at 120%
CV créé sur DoYouBuzz
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