Alexander Ostroff
Up-and-Coming Media Professional
New York (10021) United States (New York)
Professional Status
Student
Unavailable
About Me
Aspiring media professional and creative business solutions strategist. Focused on mastering and spearheading innovative business solutions as new media progresses
Currently working as a Marketing and Communications Coordinator at a company that creates companies.
Currently working as a Marketing and Communications Coordinator at a company that creates companies.
Marketing & Communications Coordinator
ML Partners
Since May 2011
Full-time
Montreal
Canada - Québec
- Responsible for the branding, writing, and production coordination for all companies under the ML Partners umbrella, in addition to spearheading all digital/print marketing and communications strategies.
- Writing and editing company website content, marketing materials, pamphlets, white papers and flow charts for high stakes business projects.
- Spearheading innovative marketing/ PR strategies and campaigns.
- Communicator, collaborator, and decision maker with employed advertising firms and service providing agencies for various projects.
- Responsible for communicating with and following the ongoing work of business partners, service providers, and consultants on various projects.
- Keeping companies up-to-date with e-marketing/ social media strategies and providing insight into contemporary consumer culture and habits.
- Launching and managing social media campaigns and profiles for large companies and events.
- Presentation of findings from benchmarking and industry research to company executives and associates.
- Key member of branding process for recently purchased or developing companies
- Creating brand identity/ image and brainstorming company names.
- Deciding on product/ service list.
- Evaluating market and target market.
- Conceptualization of company tone/ voice. Done through editing of text and conceptualization of website, company colors, and logos.
- Creating brand identity/ image and brainstorming company names.
- Managing company websites:
- Editing content in Joomla and other CRMs.
- Setting up back ends and FTPs with logins and documents.
- Editing content in Joomla and other CRMs.
- Email blast campaigns for events, newsletters, and business proposals of various companies.
- Established Constant Contact account (Email Blast Services provider)
- Creating dense industry contact lists.
- Editing email text and adjusting event flyers images.
- Coordinate with social media campaigns.
- Evaluate and break down results.
- Established Constant Contact account (Email Blast Services provider)
- Administrative tasks:
- Setting up email addresses for employees and representatives.
- Setting up and forwarding new phone numbers for new companies.
- Organizing office and filing system.
- Coordinating important meetings with high level business associates and potential clients.
- Booking flights, hotel rooms, and setting up business meetings/ conference calls for company executives.
- Setting up email addresses for employees and representatives.
Marketing/ Administrative Associate
X2O Media
Since June 2010
Full-time
Montreal
Canada - Québec
- Work closely with marketing VP to maximize Public Relations opportunities.
- Writing/editing, production and delivery of specific corporate collateral:
• Datasheets, brochures, customer profiles, white papers, instruction manuals, corporate and product PowerPoint presentations - Responsible for maintaining the company site, youtube channel, reseller portals, and company share point.
- Collect and review website statistics
- Including: Analysis and presentation of Google Analytics information
- And benchmarking
- Including: Analysis and presentation of Google Analytics information
- Collection and maintenance of leads and contacts.
- Well versed in Zoho CRM program
- Well versed in Zoho CRM program
- Various administrative tasks
Public Relations Intern
Annexe Communications
April 2011
to June 2011
Part-time
Montreal
Canada - Québec
- Tracking of PR campaigns created by the agency and competitors.
- Attend and help plan events/ film screenings.
- Research developing industry stories and news.
- Creating and maintaining contact lists.
- Help creating reports describing company's PR efforts and accomplishments for film studios (Disney and Fox).
- Communicating with the press.
- Advanced google and factiva searches to track down news and archived material.
Assistant Manager
Video Super Choix
August 2007
to June 2010
Part-time
St. Laurent, QC
Canada - Alberta
- Supported the manager in regards to the store's daily operations as well as acting as manager in the event that the manager is not present.
- Merchandised and organized new and existing product inventory.
- Responsible for problem solving and crisis management.
- Responsible for keeping a daily record of transactions.
- Provided superior customer service.
- Training of new employees.
Sales Assistant & Stock Boy (Holiday Season)
Harry Rosen & Browns Shoe Shops
October 2005
to January 2006
Temporary Work
Montreal, QC
Canada
- Provided exceptional customer service.
- Organized inter-store shipments and delivered special orders.
- Merchandized new inventory according to specific guidelines.
Trade Show Exhibitor
True North Knives
Since 2007
Temporary Work
Various
Canada
- Exhibited at various trade shows in Toronto.
- Advanced preparations included creating price lists, organizing inventory of exhibited items and supplies, packed displays and merchandise, etc.
- On site responsibilities included sales, setting up/taking down displays, and interacting with customers in a fast-paced, dynamic environment.
List of Projects & Accomplishments
Academic Career Highlights
Since 2006
Student Project
Montreal, QC
Canada
- Executive Producer / Director/ Actor | The Zester, Concordia University
- A comedy filmed over two months in which I organized a team, scheduled availabilities and shoot dates, managed the work requirements, and edited the video with Final Cut Pro.
- A comedy filmed over two months in which I organized a team, scheduled availabilities and shoot dates, managed the work requirements, and edited the video with Final Cut Pro.
- Executive Producer / Director / Writer | Knight Fall, Concordia University
- A short dramatic film produced over two months, in which I wrote the script, created storyboards, organized the tentative details of the shoot, directed the film, and edited using Final Cut Pro.
- A short dramatic film produced over two months, in which I wrote the script, created storyboards, organized the tentative details of the shoot, directed the film, and edited using Final Cut Pro.
- Executive Producer Magazine Mock Up, Dawson College
- Created and designed an original magazine, with a unique style and image.
- Wrote and researched all articles within the magazine.
- Created fictional advertisements using adobe photoshop.
- Created and designed an original magazine, with a unique style and image.
- Various Short Films and Media Projects, Dawson College.
- Winner of the 2001 Q.A.I.S Public Speaking Award.
- Demonstrated writing, editing and communication skills with strong proofreading and grammatical ability.
- Experience designing campaign materials such as branding, flyers, magazines, and posters using various Adobe programs.
- Written and produced short films.
- Fluent English - written and spoken
- Basic French
- Worked on academic marketing projects.
- Created and developed fictional product campaigns
- Conducted market research project on online shopping.
- Created, administered, and tabulated results from a self-created survey designed to understand the needs and spending habits of consumers.
- Creative Advertising, Writing (Copy and Press Related Material), Media Planning, Product Branding, Optimizing Web Presence, Research, Reports and Presentations, Sales.
- Content Management Systems.
- Joomla
- Constant Contact and other email blast services.
- Google Analytics
- Zoho - Contact and information management software
- FinalCut Pro (video editing)
- Pro Tools (sound editing)
- Adobe InDesign
- Adobe Illustrator
- Adobe Photoshop
- Adobe Bridge
- Adobe Flash
- Korsokow (Interactive Film Software)
- Microsoft Office
- Advertising, focusing on the creative process.
- Marketing Communications
- New Media Initiatives
- Social Media
- Product Branding
- Product Development
- Public Relations
- Media Production
- Media Planning
- Film & Television Production
