Agnès Quinney
Professional experience
Marketing & Communications Consultant
Quinney Consulting - Geneva - Switzerland(Permanent contract - Since January 2001)
- Working with international companies as well as governments on individual projects or providing permanent and ad interim Marketing & Communications solutions
- Geneva State: E-Gov Awareness Program, positionning work with the Innovation team, needs analysis
- BT International: Sponsoring Programs - i-Shares Cup (Extreme 40 Sailing), Vendée Globe (Sailing), Montreux Jazz Festival (VIP Platform, main partner)
- BT E*MEA - BT Switzerland: All marketing & communication regional activities from concept to implementation.
Event Management - Annual european E*MEA Sales conference. - HCI Solutions: Review and development of all branded materials
- Unicible (now IBM): Brand positionning, review of services portfolio, implementation of a CRM system, innovation workshops
- Prudence Group: corporate ID, go-to-market model
- Computer Associates: Marketing & Communication interim management
- Geneva Chancellery & Technology Department : Event Management, interim Marketing & Communication Management
Head of Marketing Operations
Lysis S.A. (now part of the Kudelski Group) - Lausanne - Switzerland(Permanent contract - June 1999 - December 2000)
- Development and implementation of all marketing activities worldwide
Marketing & Communications Manager
Bull Suisse S.A. - Geneva - Switzerland(Permanent contract - March 1997 - June 1999)
- Bull Switzerland Marketing & Communications Strategy: design, planning and implementation
Education
Cursus BTS Commerce International
Dijon, France (September 1990 - June 1992)
PDI Profilor Certification
Personnel Decisions International (November 2001 - November 2001)
- Accredited to provide 360 degree feedback for PDI
Skills
Marketing and Communications Strategy
- Branding
- Corporate vision
- Corporate positionning
- Planning and implementation
Change Management
- Driving cultural change
Sponsoring & Event Management
- Sports and cultural sponsoring
- internationall VIP platforms
Social Medias
- e-Marketing trends
Marketing tools
- CRM Systems
- Lead Generation Programs
- Integrated Marketing Campaigns
Events management
- International Trade-Shows
- Sales Conferences
- B2B Client Hospitality
Training
- Sales for non-sales
- Communication techniques
- Training design for Awareness campaigns
Advertising & PR
- Media planning
- Agency liaison, bid management
Private Sector
- Telecom
- IT (Information Technology) - Hi-Tech
- B2B
- Industry
- Retail - Luxury Brand - FMCG